When selling your Royston property, you will need to choose between traditional high-street estate agents and newer online alternatives. The local market reveals an interesting split, with established names like Ensum Brown dominating with 120 active listings and a 31.7% market share, reflecting their strong local presence and reputation built over years of trading in the town. These traditional agents offer face-to-face valuations, dedicated local experts, and physical shopfronts that many sellers still prefer when making what is often their largest financial transaction.
Ensum Brown handles properties at an average asking price of £448,465, positioning them in the premium segment of the market. Wellingtonwise, with 55 listings averaging £365,791, serves the more affordable end of the spectrum, while William H. Brown operates at an average of £316,632 across 38 listings. This range demonstrates how different agents specialize in different market segments, making it worthwhile to match your property with an agent whose expertise aligns with your price point and property type.
Online fixed-fee agents have emerged as an alternative, typically charging between £999 and £1,999 regardless of your property's value. For higher-value properties in Royston where traditional agent fees of 1-3% plus VAT would amount to several thousand pounds, the online option can represent significant savings. However, the trade-off often includes less personal service, no physical presence for viewings, and potentially less local market knowledge. Multi-agency agreements, where you instruct more than one agent, typically cost an additional 0.5-1% but can maximise exposure for properties over £500,000 where the additional cost is proportionally smaller.
The rental market in Royston also warrants attention if you are considering buy-to-let investments. Ensum Brown leads the rental market with 12 active listings at an average rental price of £1,450 per month, followed by Abode Town and Country with 9 listings averaging £1,386. Wellingtonwise manages 8 rental listings at £1,300, indicating steady demand from tenants attracted to Royston's commuter links. Properties near the train station particularly appeal to tenants working in Cambridge or London.