Compare 18 local agents, data from 92 active listings








We track 18 estate agents actively marketing properties in SO16 6 Southampton, and we've ranked them all based on live listing data, market share, and average asking prices. selling a flat in Shirley or a detached home near Lordswood Road, our comparison tool helps you find the right agent for your property.
The SO16 6 postcode covers several residential areas including Shirley, Bassett, and Lordswood, with an average asking price of £257,564 across 92 current listings. Our data shows the market is experiencing varied conditions across different sectors, with some areas showing strong growth while others adjust from previous peaks. We compare agents free today to get a valuation and find the best representation for your sale.

18
Active Estate Agents
£257,564
Average Asking Price
92
Properties For Sale
The SO16 6 property market presents a diverse picture across its constituent sectors. Our research shows significant variation in performance, with the SO16 6US sector around Upper Shirley delivering exceptional growth of 35% year-on-year, now sitting 2% above its 2021 peak at approximately £270,000. Meanwhile, the SO16 6TH sector near Thornhill Park has seen prices rise 9% but remains 10% below its 2022 peak at around £177,000. The broader Southampton city market has experienced a 3% decline over the past twelve months, with average prices dropping by £9,200, reflecting broader national trends affecting the region.
Land Registry data confirms these mixed conditions, with semi-detached properties across SO16 averaging £282,667 while terraced homes average £266,833. The premium SO16 6HP sector around Highfield has maintained resilience with 3% growth and now sits 19% above its 2019 peak at approximately £390,000. Properties along Lordswood Road in the LN sector command the highest prices in the area, with recent sales around £490,000, reflecting the desirable residential character of this established neighbourhood. The SO16 6BX sector has faced more challenging conditions, down 1% year-on-year and 8% below its 2022 peak at £227,000.
Transaction volumes in Southampton city have declined by 6% in the past year, with 191 fewer sales compared to the previous twelve months, totalling approximately 2,800 transactions. This reduced activity means we need to work harder to achieve optimal prices in a market where buyer negotiation power has increased. The current 92 available listings in SO16 6 represent a moderate stock level, and properties priced correctly are still achieving sales, particularly in the popular 2-bed and 3-bed segments which dominate local demand. The varied performance across different postcode sectors means choosing an agent with specific local knowledge of your neighbourhood is essential for achieving the best outcome.
Source: Homemove live listing data
Analysis of current listings reveals the 3-bedroom property market dominates SO16 6, with 42 properties available at an average asking price of £316,429. These family homes represent the heart of the local market and typically sell within reasonable timeframes when priced competitively. Two-bedroom properties form the second-largest segment with 32 listings averaging £205,153, appealing strongly to first-time buyers and investors given the relatively accessible price point compared to larger homes.
Flats account for 26 of the 92 current listings, with an average price of £154,458, making them the most affordable entry point to the SO16 6 market. These properties are concentrated heavily in the Shirley area and upper floor developments, attracting both buy-to-let investors and first-time purchasers. The semi-detached sector shows 23 listings at £325,215, while detached properties are scarce with only 7 homes available at an average of £433,571, reflecting strong demand for family homes with gardens that consistently outstrips supply in this area.
Price distribution analysis shows the £200,000-£300,000 bracket as the most competitive with 33 listings, followed by 24 properties each in the £100,000-£200,000 and £300,000-£500,000 ranges. This concentration suggests realistic pricing expectations for sellers, with premium properties over £500,000 representing only 5 listings, primarily executive homes in established cul-de-sacs in the Lordswood and Bassett areas.

The SO16 6 postcode encompasses several distinctive residential neighbourhoods within Southampton, each offering different character and amenity profiles. Shirley forms a significant portion of the area, known for its mix of period properties and 20th-century housing, with local shops, pubs, and restaurants along Shirley Road providing everyday conveniences. The Bassett area to the north offers a more suburban feel with tree-lined avenues and proximity to the General Hospital, making it particularly popular with healthcare workers and families seeking good schools.
The geological landscape beneath SO16 6 presents important considerations for property owners and buyers. The area sits on London Clay Formation and Bracklesham Group deposits, combined with superficial deposits of Brickearth and River Terrace Deposits. This clay-based geology creates a shrink-swell risk where ground conditions expand and contract with moisture changes, potentially affecting foundations, particularly in older properties. Properties with significant vegetation nearby or those built to less robust historical standards may show movement-related defects that a thorough survey would identify. We always recommend our clients consider a RICS Level 2 Survey when purchasing properties in areas with clay geology to understand any potential foundation issues before committing to a purchase.
Flood risk awareness is relevant for certain pockets of SO16 6, particularly areas near watercourses and low-lying sections. While not all of the postcode faces significant flood risk, properties near Shirley Stream or in valley locations should undergo appropriate flood risk assessments. Southampton's coastal position also means sea-level considerations form part of longer-term planning for the broader region. The city benefits from excellent transport connections via the M27 motorway, Southampton Central railway station providing fast links to London Waterloo, and Southampton Airport serving domestic and European destinations.
Key local employers driving housing demand include the University of Southampton, one of the region's major institutions with over 20,000 students and staff, Southampton General Hospital employing thousands in healthcare roles, and the Port of Southampton handling significant maritime traffic and cruise operations. Westquay shopping centre provides retail employment while the broader professional services sector offers additional career opportunities, creating a stable economic foundation that supports continued housing demand across SO16 6.
Sellers in SO16 6 can choose between traditional high-street estate agents operating on percentage-based fees and online agents offering fixed-price packages. The traditional model, exemplified by established names like Charters who hold 15.2% market share with 14 active listings at an average price of £286,786, provides face-to-face consultation, local market expertise, and comprehensive marketing coverage. Agents like Connells in Shirley with 10 listings at £167,000 average and Field Palmer also operating from the Southampton area offer the personal service that many sellers prefer when making significant financial decisions.
High-street agents in this market typically charge between 1% and 3% plus VAT (1.2% to 3.6% inclusive), with the average around 1.5% plus VAT. For a property at the SO16 6 average of £257,564, this would translate to fees between £3,093 and £9,278. Morris Dibben, another significant player with 9 listings averaging £285,106, operates within the Countrywide UK group offering extensive branch networks and established marketing systems. Austin & Wyatt in Shirley maintains 7 listings at £232,857, focusing on the mid-market segment. Pearsons, with 5 listings at an average of £342,000, targets the premium end of the market.
Online agents like Yopa, which has 1 listing in the area at £180,000, operate on fixed fees typically ranging from £999 to £1,999 regardless of property value. This model can offer savings for higher-value properties but may sacrifice the personal service and local negotiation expertise that traditional agents provide. For SO16 6 sellers facing a market with varied conditions across different sectors, the hands-on approach of a high-street agent with deep knowledge of local nuances may prove valuable when navigating price negotiations in the current climate. Given the mixed performance across different SO16 6 postcode sectors, having an agent who understands the specific dynamics of your street or development can make a meaningful difference to achieved prices.

Start by comparing agents actively marketing properties in SO16 6. Look at their current listings, average asking prices, and market share to understand their position in the local market. We provide live data showing exactly which agents are selling properties in your specific postcode sector.
Request free valuations from at least three agents. Compare their suggested asking prices against the SO16 6 average of £257,564 and each agent's track record with similar properties. Be wary of agents who overpromise on price to win your business.
Ask for clear breakdowns of fees, including what marketing is included and any optional extras. Remember that the lowest fee is not always the best value if the agent has limited local reach or lacks experience in your specific property type.
Enquire about Rightmove and Zoopla presence, professional photography, floor plans, and virtual tours. Properties with quality marketing typically generate more viewings and better offers. Ask how many views your property has received in the first week on the market.
Understand the sole agency period (typically 8-16 weeks) and notice periods. Avoid excessively long contracts and ensure you understand multi-agency fee implications if you need to switch. We recommend starting with a 12-week sole agency period.
Once we have selected an agent, negotiate on fees, particularly if you're using multiple agents or your property is high-value. Many agents have flexibility on their standard rates, especially for properties over £300,000 or where they are competing for your instruction.
Given the varied market conditions across SO16 6 sectors, with some areas showing 35% growth and others facing price corrections, choosing an agent with specific local knowledge of your neighbourhood is crucial. Properties in the SO16 6US and HP sectors are showing the strongest performance, while the broader SO16 area has seen a 5% decline. Price realistically based on your specific location within the postcode.
Bedroom count significantly influences both listing numbers and pricing power in SO16 6. Three-bedroom properties dominate the market with 42 active listings at £316,429 average, representing the sweet spot for family buyers and determining the overall character of the local market. These homes are particularly concentrated in residential estates built during the post-war period through to the 1980s, offering practical family accommodation with gardens.
Two-bedroom properties round out the second position with 32 listings at £205,153, making them the most accessible option for first-time buyers entering the Southampton market. This segment includes both flats and small terraced houses, with the lower average price reflecting the mix of property types. One-bedroom properties are limited with only 7 listings at £135,000, typically attracting buy-to-let investors seeking rental yields in a city with strong tenant demand from university students and hospital staff.
Four-bedroom homes represent a smaller but important segment with just 6 listings averaging £424,167. These executive properties, often found in the Lordswood and Bassett areas, command premium prices but face limited buyer pools. The scarcity of larger homes means those available can achieve strong prices when marketed effectively to families requiring additional space. The bedroom distribution strongly suggests that pricing strategies should align with these established market segments, and we find that properties priced within their natural bracket generate the strongest interest.

Achieving the best price in the current SO16 6 market requires strategic pricing and expert agent representation. With average asking prices at £257,564 and market conditions varying significantly between sectors, an accurate valuation based on comparable local evidence is essential from the outset. Overpriced properties can stagnate while correctly priced homes generate competitive interest, particularly given the reduced transaction volumes affecting Southampton. Our comparison tool helps you understand how different agents price similar properties in your specific street or development.
The importance of professional photography and comprehensive marketing cannot be overstated when competing for buyer attention in a market with 92 available listings. Agents with strong online presence through Rightmove and Zoopla, combined with quality listing descriptions highlighting local amenities like proximity to schools, transport links, and the University of Southampton, typically achieve faster sales. Properties marketed with floor plans and virtual tours receive more enquiries and viewings. We recommend asking potential agents exactly what marketing is included in their fee.
Fee negotiation is possible, particularly for higher-value properties or those where agents are competing for your instruction. Given that typical fees range from 1% to 3% plus VAT, there is often room for discussion, especially if you can demonstrate you're receiving quotes from multiple agents. Remember that the cheapest agent may not deliver the best outcome - consider their local market knowledge, marketing quality, and track record alongside their fee. The right agent should provide a detailed marketing plan and evidence of their recent sales in your specific price range.

Based on current market share data, Charters leads SO16 6 with 15.2% market share and 14 active listings at an average price of £286,786. Connells and Field Palmer are tied for second position with 10.9% market share each, followed by Morris Dibben at 9.8%. The top three agents collectively control 37% of the market, indicating a reasonably competitive landscape where smaller agents also operate effectively. When choosing an agent, consider their specific experience with your property type and location within SO16 6, as performance varies significantly between different postcode sectors.
Estate agent fees in SO16 6 typically range from 1% to 3% plus VAT (1.2% to 3.6% inclusive), with the industry average around 1.5% plus VAT. For a property at the area average of £257,564, this means fees between £3,093 and £9,278. Online fixed-fee agents also operate in the area, typically charging between £999 and £1,999 regardless of property value. Always request a full breakdown of what's included in the fee, as some agents offer additional services like virtual tours or premium Rightmove positioning that justify higher charges.
The picture is mixed across different SO16 6 sectors. The SO16 6US sector has shown exceptional growth of 35% year-on-year, while SO16 6TH rose 9% and SO16 6HP increased 3%. However, some sectors face challenges, with SO16 6BX down 1% and the broader SO16 postcode down 5% overall. The Southampton city market has declined by 3% over the past twelve months. Performance depends heavily on your specific location within the postcode, with premium areas like Highfield (SO16 6HP) and Upper Shirley (SO16 6US) showing the strongest resilience.
The current average asking price in SO16 6 is £257,564 across 92 active listings. This ranges from £135,000 for one-bedroom flats to £433,571 for detached properties. The most common price bracket is £200,000-£300,000 with 33 listings, followed by the £100,000-£200,000 and £300,000-£500,000 ranges with 24 listings each. Premium properties over £500,000 are scarce with only 5 listings, primarily executive homes in established cul-de-sacs in the Lordswood and Bassett areas.
Three-bedroom properties dominate the market with 42 listings and represent the most active segment for sales, followed by two-bedroom properties at 32 listings. Flats account for 26 listings and remain popular with first-time buyers and investors. Semi-detached properties at 23 listings and terraced homes at 11 listings complete the picture. Detached properties are scarce with only 7 available, which means family homes with gardens consistently attract strong demand when priced correctly. The limited supply of larger homes means they often achieve premium prices when marketed effectively.
SO16 6 encompasses several residential areas including Shirley, Bassett, and Lordswood, offering a mix of housing from period properties to modern developments. The area benefits from good transport links via the M27 and Southampton Central railway station, local shopping facilities, and proximity to the University of Southampton and General Hospital. Schools in the area serve families well, while the proximity to Southampton's city centre provides additional amenities. The geological conditions include clay deposits requiring standard foundation considerations for properties, and certain low-lying areas near watercourses should be checked for flood risk as part of any purchase decision.
The choice depends on your priorities. High-street agents like Charters, Connells, and Morris Dibben offer personal service, local market expertise, and face-to-face negotiations, charging percentage-based fees typically between 1% and 3% plus VAT. Online agents like Yopa offer fixed fees typically between £999 and £1,999 but provide less personal service. Given the varied market conditions across SO16 6 sectors, with some areas showing 35% growth and others facing corrections, a high-street agent with specific local knowledge of your postcode sector may be advantageous for navigating price negotiations and achieving the best outcome.
Sale times in SO16 6 vary based on pricing, property type, and market conditions. With the broader Southampton market experiencing a 6% decline in transaction volumes, realistically priced properties in the popular 2-bed and 3-bed segments are achieving sales within reasonable timeframes. Premium properties in the stronger-performing sectors like SO16 6US and HP may sell more quickly, while those in weaker sectors may require patience or price adjustments to attract buyers. Properties priced correctly for their specific location within SO16 6 tend to attract interest within the first few weeks of marketing.
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Compare 18 local agents, data from 92 active listings
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Homemove is a trading name of HM Haus Group Ltd (Company No. 13873779, registered in England & Wales). Homemove Mortgages Ltd (Company No. 15947693) is an Appointed Representative of TMG Direct Limited, trading as TMG Mortgage Network, which is authorised and regulated by the Financial Conduct Authority (FRN 786245). Homemove Mortgages Ltd is entered on the FCA Register as an Appointed Representative (FRN 1022429). You can check registrations at NewRegister or by calling 0800 111 6768.