Compare 12 local agents, data from 148 active listings








We track 12 estate agents actively marketing properties in the SA73 1 postcode area, which covers Milford Haven and surrounding villages in Pembrokeshire. Our team has analysed every agent based on their current listings, pricing strategies, and market presence to bring you the most comprehensive comparison available in this corner of Wales. selling a family home in Milford Haven or a property in the surrounding countryside, finding the right agent makes all the difference to your sale.
The SA73 1 property market offers diverse opportunities across property types and price points. With an average asking price of £303,314, the market serves both first-time buyers and those seeking premium Pembrokeshire properties. Our ranking system evaluates agents on their local market knowledge, listing performance, and track record, helping you make an informed decision when choosing who to trust with your property sale.

12
Active Estate Agents
£303,314
Average Asking Price
148
Properties For Sale
The Milford Haven property market in SA73 1 reflects the broader trends across Pembrokeshire, with the SA73 postcode district recording an average sold price of £203,304 over the past twelve months. Our live listing data shows current asking prices averaging £303,314, which suggests sellers are pricing with optimism despite the recent market adjustments. The district experienced a 2.58% increase in property values over the last year, indicating steady growth despite broader economic uncertainties affecting the UK housing market.
Transaction volumes in the SA73 area show 190 residential property sales in the past twelve months, representing a significant decrease of 76 transactions compared to the previous year. This 40% reduction in sales activity reflects the broader slowdown in Welsh property markets, though it still represents substantial turnover in the local area. The SA73 1 sub-postcodes show considerable variation in property values, with SA73 1NB achieving averages around £500,000 while SA73 1BG dips to approximately £85,000, demonstrating the diversity within this single postcode sector.
Year-on-year price trends across SA73 1 sub-postcodes reveal mixed fortunes across different parts of Milford Haven and its surrounding villages. The SA73 1TQ sector recorded an 8% increase compared to the previous year, though this remains 5% below the 2023 peak, suggesting a market finding its equilibrium. Meanwhile, SA73 1TH saw more modest 1% growth, indicating that location within the postcode significantly impacts property performance. These sector-level variations underscore the importance of choosing an estate agent with detailed local knowledge of specific street-level dynamics.
The price distribution across SA73 1 shows clear segmentation, with 54 listings in the £200k-£300k range representing the largest share of available stock. Thirty-three properties sit in the £100k-£200k bracket, while 43 premium properties range between £300k and £500k. At the upper end, 14 properties exceed £500,000, with just two properties reaching above £750,000, including a notable listing from Country Living Group at £750,000 demonstrating the premium end of the market.
Source: Homemove live listing data
The property type mix in SA73 1 reveals strong demand across multiple segments, with three-bedroom properties dominating current listings at 71 units, representing nearly half of all available stock. Our data shows four-bedroom properties as the next most common at 35 listings, followed by two-bedroom homes at 30 units, reflecting the family-oriented nature of the Milford Haven housing market. The limited supply of one-bedroom properties (just 1 listing) and flats (2 listings) indicates a gap in the market that could present opportunities for investors or first-time buyers.
New build activity in SA73 1 remains limited according to our research, with few verified developments currently under construction within the SA73 1 postcode. The broader SA73 area has seen scattered new-build developments, including a collection of four building plots in Neyland, which falls within the SA73 1 boundary. However, the absence of major development activity means the market remains predominantly focused on second-hand properties, many of which are Victorian red-brick terraced houses that characterise much of Milford Haven's housing stock. This older housing stock brings both character and potential maintenance considerations for buyers to factor into their purchasing decisions.

The SA73 1 area encompasses Milford Haven, one of Pembrokeshire's largest towns and a significant port town with a rich maritime heritage. The area serves as a gateway to the Pembrokeshire Coast National Park and benefits from strong transport links including the A477 trunk road connecting to Cardiff and the rail services from Milford Haven station. The travel to work area encompasses both Haverfordwest and Milford Haven, with residents benefiting from the employment opportunities provided by the port, maritime industries, tourism, and the local service sector. The town offers comprehensive amenities including schools, healthcare facilities, retail centres, and recreational opportunities along the stunning Daugleddau estuary.
The geological context of SA73 1 influences property characteristics, with the coastal location bringing both attractive sea views and considerations for prospective buyers. Flood risk information is available for specific sub-postcodes within SA73 1, including SA73 1NH and SA73 1DP, where properties may require additional insurance considerations or mitigation measures. The predominantly Victorian housing stock in central Milford Haven features characteristic red-brick construction, while newer developments have expanded the town outward with modern housing suitable for various buyer requirements. Conservation considerations apply to certain areas, particularly around the Marina and waterfront developments that have transformed former industrial sites.
Demographics in the SA73 area show a balanced mix of age groups, with the population including families drawn by the good schools, professionals working in the maritime sector, and retirees attracted by the coastal lifestyle and relatively lower cost of living compared to South East England. The property market serves this diverse population, from affordable terraced housing suitable for first-time buyers through to substantial family homes and premium properties with estuary or sea views. The local economy benefits from the energy sector, with the nearby oil and gas terminal at South Hook providing high-skilled employment, while tourism continues to play a vital role in supporting the broader Pembrokeshire economy and driving demand for holiday lets and second homes.
The rental market in SA73 1 remains notably constrained, with our data showing only 4 rental listings across just 1 agent in the postcode area. Fbm currently handles the sole rental listing at £1,200 per month, indicating limited options for tenants and potential landlord opportunities. This supply shortage in the rental sector contrasts with the relatively healthy sales market and suggests investors may find rental yields attractive given the limited competition.
The SA73 1 estate agent market offers both traditional high-street representation and newer online alternatives, each with distinct advantages depending on your property type and personal preferences. John Francis, operating as part of Countrywide UK and based in Milford Haven, dominates the local market with 35 active listings commanding a 23.6% market share, demonstrating the continued strength of established high-street brands in this coastal town. Their extensive local presence provides face-to-face consultation, physical branch availability, and the reassurance of dealing with experienced local property professionals who understand the nuances of the Milford Haven market.
West Wales Properties, with 23 listings averaging £301,522, and Fbm with 17 listings at £298,379, represent the traditional agency model that typically charges percentage-based fees around 1-3% plus VAT. These agents offer comprehensive services including property valuations, marketing photography, viewings management, and negotiation through to completion. For sellers seeking premium results, Bryce & Co and Jj Morris both operate in the higher price brackets with average asking prices exceeding £350,000, positioning themselves as specialists for quality properties. The premium agent segment includes Country Living Group with an exceptional average asking price of £750,000 from just 2 listings, demonstrating expertise in high-value property sales across the region.
Online fixed-fee agents operate in the broader UK market and may suit those with straightforward properties, though the depth of local market knowledge that Milford Haven specialists bring often proves invaluable in achieving optimal sale prices. Our analysis shows that local agents with established presence in SA73 1 understand micro-market variations between sub-postcodes like SA73 1TQ and SA73 1TH that can significantly impact sale outcomes. The choice between traditional and online representation depends on your property type, your confidence in managing aspects of the sale yourself, and how much you value dedicated local expertise.

Start by comparing the 12 active agents in SA73 1, looking at their current listings, average asking prices, and market share. Our data shows John Francis leading with 23.6% market share, demonstrating proven local presence and buyer engagement in the Milford Haven area.
Contact at least three agents for free valuations of your property. Use the variation in their estimates to understand your property's true market value and identify agents with realistic pricing strategies. Beware of agents who significantly overprice to win your business.
Ask about photography quality, floor plans, virtual tours, and online marketing coverage. The best agents invest in showcasing properties effectively across Rightmove, Zoopla, and social media platforms to reach the widest possible buyer audience.
Understand the agency agreement duration, typically 8-16 weeks for sole agency, and what happens if you need to switch agents. Negotiate terms where possible, especially if using multi-agency to maximise your exposure and flexibility.
Estate agent fees in SA73 1 typically range from 1-3% plus VAT (1.2-3.6% inclusive). Compare percentage-based fees against fixed-fee alternatives, considering what services each option includes and the potential value of local market expertise.
Choose an agent who understands your property type, communicates clearly, and makes you feel confident. The right agent will provide honest feedback about pricing and market conditions, plus proactive updates throughout the selling process.
Don't automatically choose the agent who values your property highest. The most accurate valuations lead to faster sales and better final prices. Agents who overprice initially often end up reducing prices, which can damage buyer perception of your property's value.
Understanding price distribution by bedroom count helps sellers position their property competitively and helps buyers identify value within the SA73 1 market. Four-bedroom properties dominate the upper end of the market at an average of £434,053, reflecting strong demand from families seeking spacious accommodation in Milford Haven. Five-bedroom properties command an average of £467,500, representing the premium segment of the market where quality and location command significant premiums.
Three-bedroom properties, with 71 current listings averaging £259,736, represent the heart of the SA73 1 market and typically sell fastest due to strong demand from first-time buyers upgrading and families. Two-bedroom properties at an average of £213,578 offer accessible entry points to the property market, while the limited one-bedroom and flat options at £60,000 and £167,500 respectively indicate supply shortages in these segments. For investors, the undersupply of one-bedroom and flat properties suggests potential rental opportunity, particularly given the presence of maritime industry workers seeking flexible accommodation in the area.
The bedroom distribution reveals clear market preferences in SA73 1, with three and four-bedroom properties accounting for 106 of the 148 total listings. This dominance of family-sized homes reflects the demographic profile of Milford Haven and surrounding areas, where good schools and outdoor lifestyle attractions draw families from across Pembrokeshire and beyond. The relative scarcity of one-bedroom properties and flats creates a gap that developers and buy-to-let investors may want to explore, especially given the limited rental options currently available.

Achieving the best possible price for your property in SA73 1 requires strategic pricing informed by current market data and agent expertise. The average asking price of £303,314 provides a baseline, but individual property values vary significantly based on location within the postcode, property condition, and specific features. Properties in the SA73 1NB sector have achieved averages around £500,000, while SA73 1BG properties average approximately £85,000, demonstrating the enormous variation across streets and neighbourhoods.
Working with an experienced local agent like John Francis or West Wales Properties brings invaluable knowledge of micro-market dynamics that can significantly impact your sale price. These agents understand which streets command premiums, what features local buyers value, and how to position your property to attract the right buyers. The current market shows properties priced realistically achieving sales, while overpriced properties risk languishing on the market as buyer interest wanes. Consider agent fee negotiation as part of the overall value calculation, but remember that achieving a few thousand pounds extra on your sale price far outweighs small differences in commission rates.
Our market analysis reveals that SA73 1TQ has shown the strongest recent growth at 8% year-on-year, making this sub-postcode particularly attractive for sellers. Properties in this sector near the SA73 1TQ area, which includes parts of Neyland and surrounding neighbourhoods, have demonstrated resilience despite broader market uncertainties. Understanding these micro-market dynamics helps your agent position your property effectively and target the right buyer demographic.

Based on our market analysis, John Francis leads the SA73 1 market with 35 active listings and 23.6% market share, followed by West Wales Properties with 23 listings (15.5% share) and Fbm with 17 listings (11.5% share). These agents demonstrate strong local presence and market knowledge in the Milford Haven area. The best agent for your property depends on your specific circumstances, property type, and price point, which is why comparing multiple agents is essential before making your decision.
Estate agent fees in SA73 1 typically range from 1% to 3% of the sale price plus VAT (1.2% to 3.6% inclusive), matching the national average for England and Wales. Traditional high-street agents like John Francis and West Wales Properties generally charge percentage-based fees that include full marketing and sales management services. Online fixed-fee agents offer lower upfront costs, typically between £999 and £1,999, but may provide less personal service and local market expertise. For a property at the average asking price of £303,314, typical fees would range from approximately £3,640 to £10,919 inclusive.
Yes, property prices in SA73 1 have shown modest growth, with the broader SA73 postcode district recording a 2.58% increase over the past twelve months. However, performance varies significantly by sub-postcode, with SA73 1TQ showing 8% year-on-year growth while SA73 1TH remained relatively flat at 1% growth. The SA73 area recorded 190 sales in the past twelve months, down 40% from the previous year, indicating reduced transaction volumes despite steady price growth. This suggests a competitive market where well-priced properties still sell, but buyers have more selection than in previous years.
Milford Haven offers an excellent quality of life with strong community spirit, comprehensive local amenities, and stunning coastal surroundings. The town provides good schools, healthcare facilities, and shopping options, while the nearby Pembrokeshire Coast National Park offers outstanding outdoor recreational opportunities. Transport links via the A477 and rail services make the area accessible, though car ownership remains advantageous. The maritime heritage adds character, with the marina and waterfront developments providing attractive amenities. The cost of living remains reasonable compared to South East England, making it particularly attractive for families and retirees seeking coastal living without premium property prices.
Three-bedroom properties dominate the SA73 1 market, representing 71 of the 148 current listings and typically selling fastest due to strong family demand. Four-bedroom detached properties at average prices around £434,053 serve the premium market, while two-bedroom terraced homes at £213,578 provide accessible entry points. The limited supply of one-bedroom and flat properties indicates unmet demand in these segments. Victorian red-brick terraced houses represent a significant portion of the existing housing stock, with these period properties appealing to buyers seeking character homes in established neighbourhoods close to the town centre and waterfront.
For most sellers in SA73 1, a local agent with established Milford Haven presence offers significant advantages through their understanding of specific street-level market dynamics, local buyer preferences, and relationships with local solicitors and mortgage brokers. Our data shows that the leading agents in SA73 1 have deep roots in the community and substantial market share, indicating strong buyer trust. National online agents may suit straightforward property sales where price is the primary concern, but the detailed local knowledge that agents like John Francis and West Wales Properties bring often results in better sale prices and smoother transactions, particularly in a market with significant variation between sub-postcodes.
Sale times in SA73 1 vary based on property type, pricing, and market conditions, but properties priced correctly based on current market data typically achieve sales within 8-16 weeks when marketed through effective estate agents. The current reduced transaction volumes in the broader SA73 area (190 sales representing a 40% decrease) suggest buyers have more selection, making accurate pricing and quality marketing increasingly important for achieving timely sales. Three-bedroom properties in the £200k-£300k range tend to attract strongest demand and sell most quickly, while premium properties above £500,000 may require longer marketing periods.
While not legally required to obtain a survey before selling, understanding your property's condition helps price it accurately and avoids problems during conveyancing. Given the significant proportion of older Victorian properties in Milford Haven with their characteristic red-brick construction, buyers will likely commission their own surveys. Consider obtaining a RICS Level 2 survey (£350-£500) to identify any issues that might affect your sale or require remedial work before marketing. This proactive approach demonstrates transparency to potential buyers and can help avoid delays during the conveyancing process, particularly for older properties that may have hidden defects.
From £350
Identify any issues with your property before selling. Recommended for properties in good condition.
From £500
Comprehensive structural survey for older or unusual properties. Recommended for Victorian properties common in Milford Haven.
From £60
Required by law before marketing your property.
Free
Get an accurate property valuation from local experts.
Estate Agents In London

Estate Agents In Plymouth

Estate Agents In Liverpool

Estate Agents In Glasgow

Estate Agents In Sheffield

Estate Agents In Edinburgh

Estate Agents In Coventry

Estate Agents In Bradford

Estate Agents In Manchester

Estate Agents In Birmingham

Estate Agents In Bristol

Estate Agents In Oxford

Estate Agents In Leicester

Estate Agents In Newcastle

Estate Agents In Leeds

Estate Agents In Southampton

Estate Agents In Cardiff

Estate Agents In Nottingham

Estate Agents In Norwich

Estate Agents In Brighton

Estate Agents In Derby

Estate Agents In Portsmouth

Estate Agents In Northampton

Estate Agents In Milton Keynes

Estate Agents In Bournemouth

Estate Agents In Bolton

Estate Agents In Swansea

Estate Agents In Swindon

Estate Agents In Peterborough

Estate Agents In Wolverhampton

Compare 12 local agents, data from 148 active listings
Find AgentsThe wrong agent could cost you thousands.
Compare top-rated local agents free.
The wrong agent could cost you thousands.
Compare top-rated local agents free.





Homemove is a trading name of HM Haus Group Ltd (Company No. 13873779, registered in England & Wales). Homemove Mortgages Ltd (Company No. 15947693) is an Appointed Representative of TMG Direct Limited, trading as TMG Mortgage Network, which is authorised and regulated by the Financial Conduct Authority (FRN 786245). Homemove Mortgages Ltd is entered on the FCA Register as an Appointed Representative (FRN 1022429). You can check registrations at NewRegister or by calling 0800 111 6768.