Compare 12 local agents, data from 47 active listings








We track 12 estate agents actively marketing properties in the PH10 7 postcode area, and we've ranked them all based on live listing data. selling a family home in Blairgowrie, a cottage in Rattray, or a property in the surrounding Perth and Kinross countryside, our comparison tool helps you find the right agent for your specific situation.
The current average asking price in PH10 7 stands at £291,122, with properties ranging from traditional stone cottages to modern family homes. Our data covers every active agent in the area, from those handling the premium market to those specialising in more affordable properties. Compare their fees, track records, and marketing approaches to make an informed decision about who to instruct.
Getting started takes minutes. Request free valuations from multiple agents, compare their strategies side by side, and choose the team that understands your local market. The difference between agents can mean thousands of pounds on your final sale price.

12
Active Estate Agents
£291,122
Average Asking Price
47
Properties For Sale
The property market in PH10 7, covering Blairgowrie and the surrounding Perth and Kinross area, presents a nuanced picture across different sub-sectors. Our data shows an average sold price of £236,793 for the broader PH10 postcode district over the last 12 months, with the specific PH10 7ED sub-sector achieving an average of £269,000. This reflects the premium nature of certain locations within the postcode, particularly those with easy access to the beautiful Perthshire countryside and local amenities.
Year-on-year price trends reveal significant variation between different parts of PH10 7. The PH10 7ED sector has experienced impressive growth, with house prices rising 33% on the previous year and sitting 17% above the 2023 peak of £229,643. In contrast, the PH10 7QE sub-sector has seen prices decline by 9% year-on-year and 48% down from its 2023 peak of £385,000. The PH10 7RD area has shown strong recovery with prices up 40% on the previous year, reaching an average of £190,000.
Overall, the broader PH10 postcode district has remained relatively stable, with prices similar to the previous year and just 3% above the 2023 peak of £222,338. Land Registry data confirms these trends, with approximately 1,055 properties sold in PH10 7 over the past year, indicating reasonable market activity for a rural postcode area. The transaction volume demonstrates sustained buyer interest in this part of Perth and Kinross, despite broader economic uncertainties affecting the Scottish property market.
Understanding these sub-sector differences is crucial when pricing your property. An agent with deep local knowledge of Blairgowrie and the surrounding villages will recognise that a home in the PH10 7ED sector commands different pricing expectations compared to one in PH10 7QE, even though both share the same broad postcode.
Source: Homemove live listing data
Property type analysis reveals that detached homes dominate the PH10 7 market, accounting for 16 of the 47 current listings with an average asking price of £332,337. This aligns with the rural character of the area, where larger detached properties on generous plots appeal to families and those seeking countryside living. The broader PH10 postcode shows detached properties achieving around £304,362 on average, confirming this property type as the backbone of the local market.
Semi-detached properties represent 5 current listings at an average of £179,000, while flats make up 5 listings with an average of just £91,199, reflecting more affordable entry points into the local market. Terraced properties are scarce with only 1 listing currently available at £150,000. Transaction data indicates that detached properties continue to be the most actively sold type in the area, consistent with the predominance of this housing style in the Perth and Kinross region.
New build activity specifically within PH10 7 remains limited, with no active verified new-build developments identified in our research. The broader PH10 area does include developments such as "The Elgin" at Dunkeld Road, Blairgowrie by Persimmon Homes, but these fall outside the specific PH10 7 postcode sector. This suggests that buyers seeking new construction in the area may need to look at neighbouring postcodes or consider new-build opportunities as they arise.
The limited new-build supply means that the majority of properties changing hands in PH10 7 are existing homes, making the choice of estate agent even more important for navigating the resale market effectively.

The PH10 7 postcode encompasses the attractive town of Blairgowrie along with surrounding rural communities including Rattray, Kirkmichael, and the Glenshee area. This part of Perth and Kinross offers an appealing mix of traditional Scottish character and access to outdoor pursuits, particularly given the proximity to the Glenshee ski area. The local economy is influenced by agriculture, tourism, and local services, creating a community that serves both residents and the visitor economy throughout the year.
The predominant housing stock reflects the area's heritage, with traditional stone-built properties, Victorian villas, and period cottages sitting alongside more modern developments. While specific conservation area data was not identified for PH10 7, many rural Scottish areas contain individual listed buildings subject to planning considerations for their historic character. Building materials typical of the region include local stone, slate, and render for older properties, with modern developments typically using brick, render, and timber frame construction methods.
For those considering property in the area, potential environmental factors require attention. The postcode includes areas around the rivers Ericht and Ardle, suggesting potential for river and surface water flooding in low-lying locations near watercourses. The broader Perth and Kinross area features varied geology including glacial till and alluvium, though specific shrink-swell clay risk data for PH10 7 was not available. Prospective buyers should factor these considerations into their property searches and surveys.
The community feel in Blairgowrie centres on the high street with local shops, cafes, and the weekly market. The town serves as a gateway to the Scottish Highlands, meaning properties here often attract buyers seeking a peaceful lifestyle with easy access to mountain pursuits, fishing on the rivers Ericht and Ardle, and the dramatic landscapes of Perthshire.
When selling property in PH10 7, homeowners must decide between traditional high-street estate agents and online or hybrid alternatives. The local market is well-served by established regional agents with physical offices in Blairgowrie and Perth, alongside nationwide online operators. Understanding the differences in fee structures, service levels, and marketing reach is essential for making the right choice for your specific property and circumstances.
Next Home, based in Perth and currently leading the local market with 21.3% market share and 10 active listings, exemplifies the high-street approach with personal service and local market knowledge. Miller Gerrard, operating from Blairgowrie with 14.9% market share and an average asking price of £249,285, offers deep local presence in the community. Thorntons Property Services, despite having fewer listings, handles premium properties with an average asking price of £399,475, demonstrating their specialism in higher-value homes.
Traditional high-street agents in Scotland typically charge between 1% and 3% plus VAT (1.2% to 3.6% including VAT) of the sale price, with the average around 1.5% plus VAT. Online fixed-fee agents such as Yopa and Purplebricks operate nationally with lower upfront costs, though their local presence and personal service may be limited. For properties in PH10 7, where the average price is £291,122, a traditional agent charging 1.5% plus VAT would fee approximately £4,367, while online alternatives might charge fixed fees between £999 and £1,999. The decision often depends on the complexity of your sale and how much hands-on support you require.
The presence of established high-street agents like Miller Gerrard with an actual office in Blairgowrie means local sellers can benefit from face-to-face consultations, physical branch signage attracting passing trade, and agents who know the area intimately. This personal connection proves particularly valuable when selling unique rural properties where buyer expectations vary significantly between different sub-sectors.

Start by comparing all 12 active agents in PH10 7. Look at their current listings, average asking prices, and market share to understand which agents operate in your price range and property type. This initial research reveals who is actively selling properties similar to yours.
Request free valuations from at least three agents. This gives you a realistic asking price and allows you to compare their marketing strategies and fee structures. Be wary of agents who over-value to win your business, as an inflated asking price often leads to prolonged market time and price reductions.
Ask about recent sales in your area and how quickly properties similar to yours have sold. Agents with strong local knowledge and proven results in PH10 7 will understand the nuances of different sub-sectors. In a market where PH10 7ED and PH10 7QE can perform very differently, this local expertise matters enormously.
Ask about their approach to photography, floorplans, virtual tours, and online listings. Properties in a competitive market like PH10 7 need strong marketing exposure to attract buyers. In a rural area where buyer pools are smaller, professional marketing can make the difference between a quick sale and a property lingering unsold.
Compare agent fees carefully, remembering that the cheapest option is not always the best. Consider whether you want sole or multi-agency terms, and understand what each fee includes. Negotiating fees is standard practice, and many agents will offer discounts or enhanced packages to secure your business.
Ensure you understand the terms, including the contract length and notice periods. A good agent should explain everything clearly before you sign. In Scotland, typical sole agency contracts run for 8-16 weeks, though this can vary.
The PH10 7 market shows significant variation between sub-sectors. Properties in PH10 7ED have seen 33% year-on-year growth, while PH10 7QE has experienced declines. An agent with deep local knowledge can help you price accurately based on your specific location within the postcode.
Understanding price distribution by bedroom count helps sellers position their property correctly and helps buyers understand what to expect in PH10 7. Our current listing data shows a clear price progression across bedroom counts, though with some interesting variations at the upper end of the market.
Three-bedroom properties represent the largest segment of the market with 16 current listings averaging £240,840, making them the most commonly available property type. Two-bedroom properties follow with 11 listings averaging £168,586, offering more affordable entry points into the PH10 7 market. Four-bedroom homes account for 8 listings at an average of £350,994, appealing to families seeking more space.
Interestingly, six-bedroom properties show 4 listings at an average of £441,738, slightly below the five-bedroom average of £449,973 with just 2 listings. One-bedroom properties are scarce with only 2 listings at £127,500, reflecting limited demand for this property type in the rural area. This bedroom distribution suggests strong demand for family homes in the three to four-bedroom range, while premium properties command significant prices despite the rural location.
The predominance of three and four-bedroom homes reflects the family-oriented nature of communities in Blairgowrie, Rattray, and the surrounding area. These properties appeal to families attracted by the local schooling, community amenities, and access to the countryside that makes PH10 7 an attractive place to live.

Pricing your property correctly from the outset is crucial in the PH10 7 market, where sub-sector variations can significantly impact sale outcomes. Our data shows that properties priced accurately according to local market conditions achieve sales faster and often closer to asking price than those that are over-valued initially. An experienced local agent will use their knowledge of specific sub-sectors like PH10 7ED versus PH10 7QE to recommend the optimal asking price.
Negotiating agent fees is standard practice, and many agents are willing to offer reduced rates or enhanced marketing packages to win your business. Consider asking about multi-agency terms, which typically cost an additional 0.5-1% but provide broader marketing coverage. Remember that the lowest fee is not always the best value if an agent lacks local expertise or marketing resources to secure the best price for your property.
Before instructing an agent, always obtain a formal valuation from at least three different agents. This process reveals not only the market value of your property but also each agent's approach, marketing strategy, and level of service. The differences between valuations can be substantial, and this exercise often reveals important insights about your local market that can influence your final decision.
Given the varied performance across PH10 7 sub-sectors, having an agent who understands the specific dynamics of your neighbourhood can add significant value. An agent who knows, for example, that properties in the PH10 7ED sector have been outperforming those in PH10 7QE can help you set realistic expectations and market your home effectively to the right buyers.

Based on current market share data, Next Home leads the PH10 7 market with 21.3% market share and 10 active listings, followed by Miller Gerrard at 14.9% and Possible Estate Agents at 8.5%. However, the "best" agent depends on your property type and price range. Thorntons Property Services handles premium properties at £399,475 average, while Possible Estate Agents focuses on more affordable properties at £201,250 average. Miller Gerrard has the advantage of an actual physical office in Blairgowrie, providing face-to-face service for local sellers.
Traditional estate agent fees in Scotland typically range from 1% to 3% plus VAT (1.2% to 3.6% inclusive). For a property at the PH10 7 average asking price of £291,122, this equates to fees between £3,494 and £10,480. Online fixed-fee agents charge between £999 and £1,999 regardless of property price, which can represent significant savings for higher-value properties. However, traditional agents typically provide more comprehensive marketing, viewings, and negotiation services included in their percentage fee.
The picture is mixed across different sub-sectors in PH10 7. PH10 7ED has seen impressive growth of 33% year-on-year, while PH10 7QE has declined by 9%. The broader PH10 postcode area has remained stable with prices similar to the previous year. Understanding these sub-sector differences is crucial when pricing your property, and a knowledgeable local agent can help you navigate these nuances.
PH10 7 covers Blairgowrie and surrounding communities in Perth and Kinross, offering a rural Scottish lifestyle with access to outdoor pursuits including skiing at Glenshee, fishing on the rivers Ericht and Ardle, and beautiful countryside walks. The area has a population of approximately 11,050 in the broader PH10 postcode, with local economy based on agriculture, tourism, and services. Blairgowrie itself offers practical amenities including supermarkets, shops, and schools while maintaining a friendly community atmosphere.
Detached properties dominate the PH10 7 market, both in listings and sales volume. Three and four-bedroom family homes are particularly popular, representing 24 of the 47 current listings. The average asking price for detached properties is £332,337, reflecting strong demand for this property type in the rural area. The scarcity of terraced properties and flats means these can also attract interest from buyers seeking more affordable options in a predominantly detached housing market.
Approximately 1,055 properties were sold in PH10 7 over the last 12 months according to ESPC data, with 161 properties sold in the PH10 7A sub-sector alone. This transaction volume indicates reasonable market activity for a rural postcode area, demonstrating sustained buyer interest in Blairgowrie and the surrounding Perth and Kinross communities.
The choice depends on your preferences and circumstances. High-street agents like Next Home and Miller Gerrard offer personal service, local market expertise, and physical presence in the community. Miller Gerrard operates from an office in Blairgowrie itself, providing genuine local presence. Online agents like Yopa and Purplebricks offer lower fixed fees but may provide less local knowledge. For complex sales or premium properties, local expertise often proves valuable.
Look for agents with proven track records in your specific price range and property type. Check their current listings and compare average asking prices with your expectations. Ask about their marketing approach, including photography, floorplans, and online exposure. Always get valuations from multiple agents and compare their strategies before making a decision. In PH10 7, where sub-sector performance varies dramatically, choosing an agent who truly understands the local area can make a meaningful difference to your sale outcome.
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Compare 12 local agents, data from 47 active listings
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Homemove is a trading name of HM Haus Group Ltd (Company No. 13873779, registered in England & Wales). Homemove Mortgages Ltd (Company No. 15947693) is an Appointed Representative of TMG Direct Limited, trading as TMG Mortgage Network, which is authorised and regulated by the Financial Conduct Authority (FRN 786245). Homemove Mortgages Ltd is entered on the FCA Register as an Appointed Representative (FRN 1022429). You can check registrations at NewRegister or by calling 0800 111 6768.