Compare 18 local estate agents, data from 87 active listings








We track 18 estate agents actively marketing properties in NG10 2 Long Eaton, and we've ranked them all based on live listing data. selling a family home near the River Erewash or a modern flat in the town centre, our comparison tool helps you find the agent with the right local expertise for your property.
The NG10 2 postcode covers a popular pocket of Long Eaton, where the average asking price currently sits at £254,033 across 87 active listings. With the town benefiting from strong transport links to both Nottingham and Derby, and new developments bringing modern homes to the area, the market here offers options for every buyer and seller.
Choosing the right estate agent can make a significant difference to your selling experience and final sale price. Our data reveals which agents have the strongest local presence, which understand the specific neighborhoods within NG10 2, and which have proven track records in this particular postcode sector.

18
Active Estate Agents
£254,033
Average Asking Price
87
Properties For Sale
Our data shows the NG10 2 property market has seen modest movement over the past year, with Land Registry and Plumplot data indicating a 12-month price change of -0.62% across all property types. The overall average sold price currently sits at approximately £247,067, slightly below the current asking average of £254,033. This small gap suggests sellers are pricing competitively to attract buyers in a market that has steadied after earlier fluctuations.
When examining price trends by property type, detached homes average around £351,800 in sold values, while semi-detached properties the most common housing type in the area at 40% of stock have sold at an average of £220,958. Terraced homes, which make up just over a quarter of local housing, have achieved around £178,333 on average, and flats have transacted at approximately £105,000. These figures reflect a market where family homes dominate both supply and demand.
The NG10 2 postcode sector has recorded 48 property sales in the last 12 months, a figure that indicates steady rather than frenzied activity. The stability in transaction volumes, combined with the modest price adjustment, suggests a balanced market where realistic pricing and quality marketing can achieve successful sales. For sellers, this means working with an agent who understands local buyer priorities and can present your property effectively against similar stock.
Looking at the price distribution, the majority of listings fall in the £200,000 to £300,000 bracket with 42 properties, while 21 properties are priced between £100,000 and £200,000. Premium properties over £300,000 account for 24 listings, with just two properties exceeding £500,000. This distribution tells us that NG10 2 primarily serves the mainstream family buyer market, with fewer options at both the entry-level and ultra-premium ends.
Source: Homemove live listing data
The current listing mix in NG10 2 reveals what buyers are most likely to find when searching this pocket of Long Eaton. Three-bedroom semi-detached homes dominate the market with 38 listings, representing the largest segment and reflecting the area's post-war housing development boom. These properties, typically built between 1945 and 1980, account for 44.2% of the local housing stock according to ONS Census data.
New build activity has been adding fresh stock to the market through developments like The Willows on Longmoor Lane, where Davidsons Homes is constructing three, four, and five-bedroom homes priced from £319,995 to £549,995. Just along the same road, Barratt Homes is delivering The Moorings development with three and four-bedroom properties ranging from £269,995 to £359,995. Both developments carry the NG10 2 postcode, giving buyers modern options within this established residential area.
Detached properties account for 20 listings in the current mix, while terraced homes and smaller flats make up the remaining stock. The predominance of three-bedroom homes in the listings aligns with family buyer demand, but the limited one-bedroom stock just one listing suggests a shortage of options for first-time buyers or investors seeking smaller properties in this commuter-friendly location.
Two-bedroom properties represent the second most common listing with 28 properties averaging £190,102. These typically include terraced homes and smaller semis, appealing to first-time buyers and investors. The relative affordability compared to three-bed homes makes this segment active, though the limited one-bedroom stock suggests potential demand from investors is underserved.

Long Eaton sits within the Erewash borough, and the NG10 2 postcode captures a cross-section of this thriving town. The population of approximately 2,525 in the core NG10 2 area, spread across around 1,065 households, reflects a community that balances residential tranquility with practical access to employment hubs in Nottingham and Derby. The town has evolved from its historical roots in lace-making and furniture manufacturing into a commuter settlement that retains its own identity and local amenities.
The geology beneath Long Eaton deserves attention from property buyers, as the area sits on Mercia Mudstone, a red mudstone known for its shrink-swell potential when exposed to varying moisture conditions. Combined with superficial alluvial deposits along the River Erewash and River Trent floodplains, this means certain parts of NG10 2 particularly areas near the canal and river have medium to high flood risk from surface water and river sources. Buyers should factor this into property decisions, especially for lower-lying sites.
Housing in NG10 2 reflects its construction history, with 72.2% of properties built before 1980. This means the majority of homes are over 45 years old, with 13.5% pre-dating 1919 and showing characteristic red brick construction typical of the East Midlands. The blend of period charm in older streets and modern updates in more recent developments gives the area visual diversity. Local schools serve families well, while the town centre provides everyday shopping needs, making NG10 2 a practical choice for buyers prioritising connectivity and community.
Long Eaton benefits from its position between two major East Midlands cities, with the M1 motorway providing straightforward access to both Nottingham and Derby. The town has its own railway station offering regular services, making it particularly attractive to commuters who work in city centres but prefer residential surroundings. This connectivity helps maintain buyer demand in NG10 2, supporting the local housing market.
Sellers in NG10 2 have a clear choice between traditional high-street agents with physical offices in Long Eaton and online alternatives offering fixed-fee services. Robert Ellis, which commands 31% of the local market with 27 active listings, operates from a Long Eaton office and offers the established presence buyers expect when walking in to arrange viewings. Their average listing price of £228,220 suggests they handle properties across the mid-market range, making them accessible to typical family home sellers.
Holdencopley, another Long Eaton-based agency with 17.2% market share and 15 listings, focuses on properties averaging £263,000, positioning them slightly upmarket. Their local presence means they can offer accompanied viewings and immediate responses to offers, services that some sellers value over cost savings. Meanwhile, Frank Innes operating under Countrywide UK handles properties at £290,667 average, suggesting they work with sellers targeting the upper end of the local market.
Online agents like Yopa and Purplebricks also operate in NG10 2, offering fixed-fee packages that can reduce upfront costs for sellers. Yopa currently markets three properties averaging £296,667, while Purplebricks has two listings at an average of £202,500. The decision between online and high-street often comes down to how much hands-on support you want throughout the selling process, and whether you prefer dealing with someone locally or nationally. Multi-agency agreements, which typically add 0.5-1% to the fee, can be worth considering if your property is particularly complex or in a niche market segment.
Agents with physical offices in Long Eaton, such as Robert Ellis and Holdencopley, benefit from local foot traffic and the ability to conduct impromptu viewings. They also have established relationships with local solicitors, mortgage brokers, and other property professionals who can help streamline your sale. Online agents may offer lower fees but typically provide less personal service, and you may need to coordinate more aspects of the sale yourself.
Look at how many active listings each agent has in NG10 2 and their average asking prices. Agents with strong local presence like Robert Ellis and Holdencopley understand what buyers in this specific market want.
Request valuations from at least three agents to compare their suggested asking prices and marketing strategies. Be wary of agents who overvalue to win your instruction, as an inflated asking price can lead to your property stagnating on the market.
Traditional percentage fees in England typically range from 1-3% plus VAT, while online agents offer fixed fees around £999-£1,999. Consider what services are included and whether you'll need additional support for photography, floorplans, or marketing materials.
Enquire which portals the agent uses, whether they offer virtual tours, and how they plan to market your specific property type. In NG10 2, three-bedroom semi-detached homes face significant competition with 38 similar listings.
Understand the sole agency agreement duration typically 8-16 weeks and what happens if you need to switch agents. Multi-agency agreements cost more but give you wider coverage across different agent networks.
Choose an agent who can talk knowledgeably about NG10 2 specifics like the flood risk areas near the River Erewash, local school catchment zones, and recent comparable sales in your street. This insight directly impacts how effectively they can market your property.
Don't automatically choose the agent offering the lowest fee. In NG10 2, agents with stronger local market share like Robert Ellis and Holdencopley often achieve better prices through established buyer relationships and proven marketing in this specific postcode area.
Understanding how bedroom count affects pricing in NG10 2 helps you position your property competitively. Three-bedroom homes dominate the market with 50 active listings at an average of £264,460, making them the most common property type but also the most competitive segment. Sellers of three-bed semis will need to ensure their property stands out from substantial similar stock.
Two-bedroom properties represent the second most common listing with 28 properties averaging £190,102. These typically include terraced homes and smaller semis, appealing to first-time buyers and investors. The relative affordability compared to three-bed homes makes this segment active, though the limited one-bedroom stock just one listing indicates potential demand from investors is underserved.
At the premium end, four-bedroom detached homes average £383,333 across three listings, while five-bedroom properties average £462,500. A single six-bedroom home is currently listed at £625,000, representing the top of the local market. These larger properties appeal to families seeking space and buyers trading up from smaller homes in the area. If you're selling a larger home, limited competition works in your favour.
For first-time buyers looking in NG10 2, the one-bedroom market presents a significant gap with only one flat currently listed at £450,000. This shortage suggests potential rental demand or investment opportunity, though it limits options for those seeking affordable entry to the property market in this commuter-friendly location.

Pricing your property correctly from the start remains the most critical factor in achieving a successful sale in NG10 2. With the current average asking price at £254,033 and modest 12-month price movement of -0.62%, overpricing risks your property sitting on the market while similar correctly-priced homes attract buyer interest. Agents typically recommend pricing within 5-10% of realistic market value to generate immediate viewing activity.
Preparation matters significantly in this market, where 72.2% of properties are over 45 years old. Buyers in NG10 2 will expect to see evidence of maintenance, particularly given the potential for issues like damp in older properties or subsidence risk from the underlying clay geology. A clean, well-presented property with current electrical safety certificates and an EPC will inspire confidence and support your asking price.
Negotiating agent fees is possible, particularly if you're offering a straightforward property type in a well-covered market segment. The average percentage fee across England sits around 1.5% plus VAT, but many agents will negotiate for quality stock or guaranteed sole agency. However, prioritising the agent with the best local track record over the cheapest fee typically delivers better financial outcomes when your property sells.
Given that detached properties sell at an average of £353,250 while terraced homes achieve around £167,222, understanding your property type's position in the market is essential. The premium detached segment faces less competition with only 20 listings, potentially giving sellers more negotiating power. In contrast, the crowded three-bedroom segment with 50 listings requires sellers to work harder to attract buyers.

Based on our live listing data, Robert Ellis leads the NG10 2 market with 31% market share and 27 active listings, making them the most active agent in the area. Holdencopley follows with 17.2% market share and 15 listings, while Frank Innes holds 6.9% with 6 listings. The top three agents combined control over 55% of the market, indicating strong concentration among established local operators. These figures reflect actual listing activity, not simply self-reported claims.
Estate agent fees in England typically range from 1-3% plus VAT of the final sale price, averaging around 1.5% plus VAT. In NG10 2, agents handling premium properties like Pygott & Crone, who average £387,500 listings, may charge percentage fees, while fixed-fee online agents like Purplebricks and Yopa offer alternatives starting around £999-£1,999 depending on property type and included services. The average fee across England sits around 1.5% plus VAT, though many agents will negotiate for quality stock or guaranteed sole agency.
Current data shows house prices in NG10 2 have experienced a modest decline of -0.62% over the past 12 months across all property types. The overall average sold price sits at approximately £247,067, slightly below the average asking price of £254,033. This indicates a stable market rather than significant growth or decline, where realistic pricing leads to successful sales. The 48 property sales recorded in the last 12 months suggest steady rather than frenzied market activity.
NG10 2 in Long Eaton offers a practical residential location with strong commuter links to Nottingham and Derby via the M1 motorway and regular train services. The area has a population of around 2,525 with a mix of housing from period properties to new builds at The Willows and The Moorings developments on Longmoor Lane. Local amenities include shops and schools, while the River Erewash and Erewash Canal provide green spaces. Parts of the area have flood risk near watercourses, and the underlying clay geology means some properties may experience movement.
Three-bedroom semi-detached homes dominate both the listings and buyer demand in NG10 2, with 50 active three-bed listings. These family-sized properties represent the biggest segment of the market at 38 listings specifically for three-bed semis. Two-bedroom homes also sell well, particularly to first-time buyers, while larger four and five-bedroom detached properties face less competition with only 20 detached listings, which can work to sellers' advantage.
Yes, NG10 2 has active new build developments including The Willows by Davidsons Homes on Longmoor Lane with three to five-bedroom homes from £319,995 to £549,995, and The Moorings by Barratt Homes on the same road with three and four-bedroom properties from £269,995 to £359,995. Both developments carry the NG10 2FN postcode and offer modern homes within the NG10 2 postcode area, appealing to buyers seeking new construction in a established residential setting.
Local agents like Robert Ellis and Holdencopley have established offices in Long Eaton and strong local market knowledge, with 31% and 17.2% market share respectively. They understand specific neighbourhood characteristics, flood risks near the River Erewash, and comparable sales data that national online operators may not offer. Online agents like Yopa and Purplebricks operate nationally with fixed fees around £999-£1,999. For NG10 2 properties, the local knowledge advantage often outweighs fee savings.
The time to sell varies based on pricing, property type, and market conditions. With 48 property sales recorded in the last 12 months in the NG10 2 area and relatively stable pricing, properties priced correctly typically attract interest within weeks. Overpriced properties risk becoming stale in a market where buyers have good selection, particularly in the three-bedroom segment where 50 listings compete for buyer attention. The modest -0.62% price change indicates a balanced market where realistic pricing leads to sales.
When signing with an estate agent in NG10 2, check the sole agency agreement duration, which typically runs for 8-16 weeks. Understand what happens if you need to terminate early, including any notice periods and potential fees. Verify what services are included in their fee, such as photography, floorplans, virtual tours, and portal advertising on Rightmove and Zoopla. Ask whether the agreement can be extended if your property is close to sale at the end of the term.
Given that 72.2% of properties in NG10 2 are over 45 years old, buyers will expect evidence of maintenance and potentially updated electrical and plumbing systems. Address any damp issues, as the underlying Mercia Mudstone clay can cause moisture-related problems in older properties. Ensure you have a valid EPC, as this is required by law before marketing. Consider obtaining a RICS Level 2 survey before listing to identify any issues that might affect your sale price or cause problems during conveyancing.
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Compare 18 local estate agents, data from 87 active listings
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Homemove is a trading name of HM Haus Group Ltd (Company No. 13873779, registered in England & Wales). Homemove Mortgages Ltd (Company No. 15947693) is an Appointed Representative of TMG Direct Limited, trading as TMG Mortgage Network, which is authorised and regulated by the Financial Conduct Authority (FRN 786245). Homemove Mortgages Ltd is entered on the FCA Register as an Appointed Representative (FRN 1022429). You can check registrations at NewRegister or by calling 0800 111 6768.