Compare 3 local agents, data from 3 active listings








We track every estate agent actively marketing properties in EH2 2, Edinburgh's prestigious New Town district. Our platform monitors live listing data across all agents operating in this historic postcode, giving you the most accurate comparison of who is selling what in one of Scotland's most sought-after residential areas.
The EH2 2 property market sits Edinburgh's city centre, where Georgian architecture meets modern luxury living. With an average asking price of £563,333 based on current listings, this is a premium market where choosing the right estate agent can make a significant difference to your sale outcome. We've ranked every agent in this area so you can make an informed decision.

3
Active Estate Agents
£563,333
Average Asking Price
3
Properties For Sale
£2,700
Average Rental Price
The EH2 2 postcode sits within Edinburgh's iconic New Town, a UNESCO World Heritage Site renowned for its Georgian architecture and elegant terrace streets. Our data shows the average sold price in EH2 2 over the last twelve months stands at £309,420, though this figure masks significant variation depending on property type, size, and exact location within the district. Recent transactions range from smaller flats changing hands around £222,000 to premium properties reaching £775,000, demonstrating the breadth of the market here.
Looking at specific sales data from the broader EH2 area, we see transactions occurring throughout 2024 and into 2025. A flat at 2F2, 25 Queensferry Street sold for £401,049 in March 2024, while another at 7 Frederick Street achieved £630,000 in October 2023. The most recent data shows a flat at 30A Shandwick Place selling for £400,000 in August 2025, indicating sustained demand in this premium location. Land Registry data confirms that Edinburgh's New Town continues to attract buyers seeking character properties in a central location.
The current asking price average of £563,333 reflects the premium nature of properties currently coming to market in EH2 2. This includes a mix of two-bedroom, three-bedroom, and four-bedroom properties spanning the £300,000 to £750,000 price bands. The market appears competitive, with properties attracting interest from professionals, investors, and those seeking a pied-à-terre in Scotland's capital. Our rental data shows an average rental price of £2,700 per month, indicating strong investor interest in this area as well.
Source: Homemove live listing data
The EH2 2 market is dominated by flats and apartments, reflecting the historic nature of Edinburgh's New Town. Our listing data shows that apartments currently available span from £495,000 for typical two and three-bedroom flats to £700,000 for larger properties in prime positions. The transaction history for this area reveals a consistent pattern of flat sales, with period features, high ceilings, and traditional stone construction being key selling points.
New build activity within EH2 2 itself is extremely limited, as would be expected in a conservation area within a UNESCO World Heritage Site. The New Town area is characterised by Georgian tenements, many of which are B-listed, meaning any development is tightly controlled. Properties here typically date from the late 18th to mid-19th century, placing them firmly in the pre-1919 category. This historical building stock means that properties often require careful maintenance and may present unique considerations for buyers and sellers alike.
The predominant housing stock consists of flats within traditional stone-built tenements, though the area also includes larger Georgian apartments and period conversions. The character of the neighbourhood, with its elegant crescents, private gardens, and proximity to George Street and Princes Street, makes it particularly attractive to professionals working in the city centre, as well as downsizers looking for a convenient but prestigious location.

EH2 2 occupies a prime position within Edinburgh's New Town, a planned Georgian city developed from the late 18th century onwards. The area is characterised by its classical architecture, with properties typically constructed from traditional Scottish sandstone. Many buildings are B-listed, reflecting their historical and architectural significance. The New Town conservation status means that any alterations to properties require careful consideration and often listed building consent, making local knowledge particularly valuable for both buyers and sellers.
The geography of EH2 2 places residents Edinburgh's commercial and cultural life. The area is bounded by George Street to the north and lies within easy walking distance of Princes Street gardens, the Scott Monument, and the city's major shopping districts. Transport links are excellent, with Edinburgh Waverley station within walking distance and regular bus services connecting the area to the wider city and airport. The postcode sits in a relatively elevated position, enjoying views across the city while being protected from the worst of the weather by the surrounding architecture.
The economic drivers in EH2 2 reflect Edinburgh's broader status as a financial hub, tourist destination, and centre for retail and hospitality. Key employers in the city centre include financial institutions, legal firms, tourism businesses, and public sector organisations. This economic diversity supports a robust rental market and ensures continued demand for properties in the New Town area. The population is characterised by professionals, older couples, and investors, with a mix of long-term residents and those seeking city centre living for a defined period.
The EH2 2 market presents distinct characteristics that influence which type of estate agent might best serve your needs. Knight Frank, operating from their Edinburgh office, focuses on the premium end of the market with an average asking price of £700,000 for their current listing. This positions them squarely in the luxury segment, targeting buyers seeking high-value properties in Edinburgh's most prestigious neighbourhoods. Their brand recognition and international network can be particularly valuable for properties at the upper end of the market.
Rettie, another prominent Edinburgh agency, currently has an average asking price of £495,000 in EH2 2, representing the mid-to-upper market segment. Alongside Niksen Property, who also operate at the £495,000 average, these agents represent the traditional high-street model with physical presence in the city. High-street agents typically charge percentage-based fees, usually between 1% and 2% plus VAT, and provide comprehensive services including valuations, marketing, viewings, and negotiation through to completion.
Online and hybrid agents offer an alternative model, typically charging fixed fees rather than percentages. This can be particularly cost-effective for properties in the £300,000 to £500,000 range, where percentage fees might represent a higher proportion of the sale price. However, the EH2 2 market's premium nature, with its listed buildings and conservation considerations, may benefit from the hands-on approach and local expertise that traditional high-street agents provide. Many sellers in this area opt for multi-agency arrangements, paying a higher fee for broader exposure.

Start by understanding which agents operate in EH2 2 and what they typically sell. Look at their current listings and recently sold properties to gauge their experience in your specific market segment. In the New Town, agents with experience in period properties and listed buildings are particularly valuable.
Request free valuations from at least three agents. In EH2 2, where property values span a wide range from £300,000 to £750,000, accurate pricing is essential. Agents will provide market appraisals based on comparable sales and current market conditions. Be wary of agents who overvalue your property to win your business.
Ask about how agents plan to market your property. In a conservation area like the New Town, specialist photography, targeted online advertising, and connections with international buyers can make a difference. Properties in EH2 2 often appeal to buyers from outside Scotland, so agents with broad marketing reach may secure a better price.
Estate agent fees in Scotland typically range from 1% to 2% plus VAT for sole agency agreements. Consider whether fixed-fee online agents might suit your budget or whether the comprehensive service of a high-street agent better matches your needs. Remember that the cheapest option is not always the best value.
Verify that agents are registered with professional bodies such as the Scottish Association of Residential Estate Agents (SARE) or the Property Ombudsman. Client reviews can provide insight into their track record and customer service, particularly for properties in the New Town where local knowledge is crucial.
Don't accept the first fee offered. Many agents have flexibility, particularly for higher-value properties. Discuss exclusive periods, what services are included, and what happens if your property doesn't sell. In a competitive market like EH2 2, you have leverage to negotiate favourable terms.
In a premium market like Edinburgh's New Town, the difference between agents often lies in their network and marketing reach. Agents with international connections or specialist luxury property divisions can access buyers you might not reach through standard portals. Always ask about their marketing strategy and which channels they will use to showcase your property.
Our bedroom distribution data for EH2 2 reveals interesting patterns for sellers and buyers. Currently, the market shows properties across two, three, and four-bedroom configurations, with asking prices reflecting the size and position of each property. The two and three-bedroom properties both average around £495,000, representing the core of the EH2 2 market, while the four-bedroom segment commands premium pricing at £700,000.
For sellers, understanding the bedroom breakdown helps with pricing strategy. Two-bedroom flats in the New Town area typically appeal to first-time buyers and young professionals, while three-bedroom properties often attract families or those seeking additional space. Four-bedroom properties in EH2 2 are relatively rare and tend to be larger period conversions or premium apartments, appealing to downsizers and those relocating to Edinburgh for work.
The value per bedroom tends to increase as properties get larger, partly due to the scarcity of larger flats in the New Town and the premium associated with period features in Georgian buildings. Sellers of two and three-bedroom properties should note that competition is strongest in these segments, making accurate pricing and effective marketing particularly important to achieve a timely sale. Our rental data shows similar patterns, with two-bedroom flats achieving around £2,700 per month in the current market.

Pricing your property correctly from the outset is crucial in the EH2 2 market. Properties priced accurately based on comparable sales data tend to attract more viewings and achieve faster sales. Overpricing in a competitive market can result in properties stagnation, leading to price reductions that fetch less than if priced correctly initially. Recent sales in the area range from £400,000 for standard two-bedroom flats to £775,000 for premium properties, providing a clear benchmark. Looking at specific transactions, a flat at 15 South Charlotte Street sold for £575,000 in May 2023, while 2F2, 14 Frederick Street achieved £775,000 in August 2022.
Preparing your property for sale can significantly impact the final price. In a conservation area with many listed properties, ensuring that any modernisations complement the period character rather than detracting from it can enhance appeal. Professional photography and staging are particularly important in the luxury segment, where buyers expect a certain standard. Properties presented in move-in condition typically achieve better prices than those requiring work. The Georgian features that define the New Town, including cornicing, fireplaces, and sash windows, are major selling points that should be highlighted.
Fee negotiation is often overlooked but can represent significant savings. While the average fee in Scotland is around 1.5% plus VAT, this can vary between agents and depends on factors such as property value, whether you opt for sole or multi-agency, and the services included. For a £500,000 property, a 0.5% difference in fees represents £2,500. Always request a detailed breakdown of what services are included and consider the value of marketing packages and additional services beyond the basic fee.

Based on our live listing data, the top agents currently operating in EH2 2 include Knight Frank, Rettie, and Niksen Property. Knight Frank focuses on the premium market segment with properties averaging £700,000, while Rettie and Niksen Property operate in the mid-to-upper market at approximately £495,000 average. The best agent for your property depends on your specific circumstances, property type, and target buyer demographic. We recommend comparing at least three agents to find the best fit for your sale.
Estate agent fees in EH2 2 and across Scotland typically range from 1% to 2% plus VAT for a sole agency agreement. This means on a £500,000 property, you would pay between £5,000 and £10,000 plus VAT in fees. High-street agents with physical offices and comprehensive services generally charge at the higher end of this range, while online or hybrid agents may offer lower fixed-fee alternatives. Multi-agency agreements, where you instruct more than one agent, typically cost 0.5% to 1% more but provide broader market coverage. In the competitive EH2 2 market, paying for premium marketing and wider exposure can often yield a better final sale price.
Our data shows an average sold price of £309,420 for EH2 2 over the last twelve months, though this figure includes a mix of property types and sizes. Recent individual sales demonstrate variability, with properties ranging from around £222,000 for smaller flats at 59 Rose Street to £775,000 for premium apartments at 14 Frederick Street. Edinburgh's New Town remains a highly desirable location, and while specific annual percentage changes for EH2 2 are not readily available, the broader Edinburgh market has shown steady growth over recent years, supported by limited supply and consistent demand from professionals and investors alike.
EH2 2 occupies the heart of Edinburgh's New Town, a UNESCO World Heritage Site known for its Georgian architecture and elegant atmosphere. Residents enjoy proximity to George Street shops, Princes Street gardens, and the city's cultural attractions including the Scott Monument and Royal Scottish Academy. The area is predominantly residential but has excellent dining, shopping, and leisure facilities on the doorstep. Transport connections are excellent, with Waverley station within walking distance and good bus links to the airport and beyond. The New Town is particularly popular with professionals, older adults, and those seeking city centre living in a historic setting, with rental demand strong at around £2,700 per month for typical flats.
The EH2 2 market is dominated by flats and apartments, many within Georgian tenement buildings on streets like Frederick Street, Queensferry Street, and South Charlotte Street. These period properties typically feature high ceilings, original features, and traditional Scottish sandstone construction. Property sizes range from one-bedroom flats to larger four-bedroom apartments, though larger properties are relatively rare. Many buildings are B-listed, reflecting their historical significance, which means any modifications require listed building consent. The average asking price currently stands at £563,333, with properties spanning from around £300,000 to £700,000 depending on size, condition, and exact location within the New Town.
Given the age and character of properties in EH2 2, a RICS Level 2 survey is strongly recommended for most sales. The majority of properties in the New Town date from the Georgian era, meaning they are pre-1919 construction and may have issues common to older buildings such as damp, roof condition concerns, or outdated electrical systems. The stone construction common in the New Town can sometimes mask hidden issues that only a qualified surveyor would identify. Properties that are listed or in conservation areas may require additional specialist assessments. A thorough survey can identify issues that might affect value or require remediation before sale, potentially saving you thousands in negotiations.
Sale times in EH2 2 vary depending on property type, pricing, and market conditions. Properties priced correctly for the current market typically find buyers within weeks to a few months. The premium nature of the EH2 2 market means that accurately priced properties in good condition tend to attract strong interest from buyers attracted to the New Town's combination of central location and period character. Overpriced properties can stagnate in this discerning market, so working with an agent who understands the local market and can advise on competitive pricing is essential. The overall process from listing to completion in Scotland typically takes around three to four months, though this can vary based on survey results and legal processes.
Yes, you can sell listed properties in EH2 2, and many B-listed Georgian apartments do change hands regularly. Recent sales include properties on Frederick Street and Queensferry Street, demonstrating active market interest in period buildings. However, there are additional considerations compared to non-listed properties. Listed Building Consent may be required for certain alterations, and buyers should be aware of any restrictions on modifications. These factors can affect value and appeal, but many buyers actively seek period properties with their original features. Working with an agent experienced in selling listed buildings in the New Town can help navigate these considerations and market the property effectively to appropriate buyers who appreciate the character and history of Georgian architecture.
The rental market in EH2 2 shows strong demand, with current average rental prices around £2,700 per month. This represents a healthy yield for investors, particularly given the premium nature of the New Town location. Properties on streets like George Street and near Princes Street command premium rents due to their central positioning. The consistent demand from professionals working in the city centre supports the rental market, with properties typically letting quickly when priced appropriately. Investors should note that properties in the New Town often appeal to corporate lets and expatriate tenants seeking high-quality period accommodation in a prestigious location.
From £400
Recommended for all pre-1919 properties in EH2 2 to identify defects common in Georgian construction
From £600
Comprehensive structural survey ideal for older properties or those requiring detailed assessment
From £80
Energy Performance Certificate required for all property sales
From £150
Required for government-assisted purchase schemes
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Compare 3 local agents, data from 3 active listings
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Homemove is a trading name of HM Haus Group Ltd (Company No. 13873779, registered in England & Wales). Homemove Mortgages Ltd (Company No. 15947693) is an Appointed Representative of TMG Direct Limited, trading as TMG Mortgage Network, which is authorised and regulated by the Financial Conduct Authority (FRN 786245). Homemove Mortgages Ltd is entered on the FCA Register as an Appointed Representative (FRN 1022429). You can check registrations at NewRegister or by calling 0800 111 6768.