Compare 12 local agents, data from 24 active listings








We track 12 estate agents actively marketing properties in DD2 1, and we've ranked them all based on live listing data. selling a Victorian flat in the West End or a family home near Invergowrie, finding the right agent can make a significant difference to your sale price and how quickly your property moves.
The DD2 1 postcode covers some of Dundee's most desirable residential areas, including the West End and Invergowrie. With an average asking price of £264,125 across 24 current listings, the market offers opportunities across various price points. We've analysed every agent's active listings, pricing strategy and market presence to bring you the definitive comparison.

12
Active Estate Agents
£264,125
Average Asking Price
24
Properties For Sale
The Dundee property market in DD2 1 has shown resilient growth, with the average sold price over the last 12 months reaching £256,907 according to Land Registry data. This represents healthy activity in the West End and surrounding areas, driven by strong demand from families, professionals and investors attracted to Dundee's thriving digital and life sciences sectors. The city's regeneration, particularly around the waterfront with the V&A Museum, has driven renewed interest in the DD2 1 postcode area.
Price trends vary significantly across different parts of the DD2 1 postcode. Properties in the DD2 1HD sector have seen 4% year-on-year growth, while the DD2 1QQ area has performed even stronger with 10% annual appreciation, though this sector remains 47% below its 2022 peak of £365,333. The broader DD2 area overall shows 7% growth compared to the previous year, returning to levels similar to the 2023 peak of £188,550.
When examining sold prices by property type, terraced properties achieved the highest average at £338,830, followed by detached homes at £333,960 and semi-detached properties at £297,268. Flats in DD2 1 average £170,459, representing more affordable entry points into this desirable postcode. These figures suggest strong demand across all property types, with particular momentum in the family home segment. The data shows the West End market particularly rewards larger family homes, with four-bedroom properties achieving significant premiums over smaller alternatives.
The rental market in DD2 1 is equally active, with 29 rental listings across 15 agents. Slater Hogg & Howison leads rental activity with 4 listings at an average of £1,163 PCM, followed by DJ Alexander with 3 listings at £1,067 PCM. This strong rental demand is driven by the area's two universities and the life sciences and biotech sectors around Ninewells Hospital, making DD2 1 attractive for both owner-occupiers and buy-to-let investors.
Source: Homemove live listing data
Transaction volumes in the DD2 area remain healthy, with Zoopla recording 4,320 property sales in the broader DD2 postcode over the last 12 months. Within the specific DD2 1 sectors, activity includes approximately 53 sales in DD2 1AW and 63 sales in DD2 1DN, demonstrating sustained market activity despite broader economic uncertainties. This level of transaction activity indicates a healthy, functioning market where sellers can expect reasonable timeframes for achieving a sale.
The property type mix in DD2 1 shows flats dominating current listings, with 14 flats currently on the market averaging £221,786. This reflects the area's rich architectural heritage, with many traditional stone-built flats in the West End. Detached properties are scarce with only 2 available, averaging £254,500, while semi-detached homes are particularly rare with just 1 listing at £435,000. The limited supply of family homes relative to demand suggests competitive conditions for buyers seeking larger properties, which can work to your advantage as a seller.
New build activity specifically within DD2 1 remains limited, with most recent developments located in adjacent postcode areas. Nearby developments include Lledyatt Farm near Coupar Angus Road offering 4 and 5-bedroom detached homes from £680,000 to £730,000, and Strathmartine Park in DD3 with properties ranging from £255,000 to £385,000. The lack of new construction within DD2 1 itself means existing stock maintains strong value, particularly period properties with original features. For sellers, this scarcity of new build alternatives can work in your favour, as buyers seeking character properties in the West End have limited options beyond the existing housing stock.

DD2 1 encompasses Dundee's prestigious West End, an area renowned for its tree-lined avenues, Victorian and Georgian architecture, and proximity to both universities. The neighbourhood around Invergowrie particularly stands out, featuring the Grade A listed Invergowrie House as a landmark heritage building. The area benefits from excellent transport links while maintaining a residential character that appeals to families and professionals alike. Properties in this area often feature traditional Scottish building materials including stone and traditional brick construction.
Dundee itself has undergone significant regeneration, particularly around the waterfront with the V&A Museum driving renewed interest in the city. The economy thrives on diverse sectors including life sciences, digital technology, and creative industries. Key employers including Abertay University, University of Dundee, DC Thomson, NCR Corporation, and Michelin Scotland Innovation Parc support a strong local economy. The city's reputation as a video game development hub, home to Rockstar North and Outplay Entertainment, attracts young professionals to the area. This diverse economic base supports a resilient property market with sustained demand from employed buyers.
The geological context of DD2 1 reflects Dundee's position on the River Tay, with properties typically constructed using traditional Scottish building materials including stone and traditional brick. Properties in the wider Dundee area frequently mention traditional features, indicating solid construction but also the potential for age-related issues that surveys can identify. The median household income in Dundee was £24,628, supporting an active housing market driven by both owner-occupiers and investors. Given the age of many properties in DD2 1, with significant Victorian and Georgian housing stock, buyers should be aware that traditional construction can sometimes present challenges including damp, roof issues, and potential subsidence from ground movement.
Sellers in DD2 1 have access to both traditional high-street estate agents and modern online alternatives, each offering distinct advantages. Traditional agents like Rosie Fraser Real Estate, which currently dominates the market with 29.2% market share and 7 active listings, provide face-to-face consultations, local market expertise and comprehensive marketing packages. Their average asking price of £296,429 reflects their positioning in the mid-to-upper market segment, and their strong market presence suggests they have the local knowledge to achieve good results in the competitive West End area.
Harmony Homes Estate Agency and Northwood represent other established options in the area, with Harmony focusing on more affordable properties averaging £176,667 and Northwood targeting the mid-market at £195,000 average. For premium properties, Savills Country Houses handles higher-value listings with an average asking price of £670,000, while Verdala Property Limited operates in the £358,000 bracket. These agents typically charge percentage-based fees, usually between 1% and 3% plus VAT, which aligns with the national average of around 1.5% plus VAT.
Online estate agents have emerged as cost alternatives, typically charging fixed fees ranging from £999 to £1,999 regardless of property value. While these can reduce upfront costs, traditional percentage-based agents often provide more intensive marketing for higher-value properties. The choice depends on your property type, pricing strategy and whether you value personal service versus cost savings. Most sellers in DD2 1 opt for sole agency agreements lasting 8-16 weeks, though multi-agency options are available for those seeking maximum exposure. For properties in the competitive DD2 1 market, the additional marketing resources that traditional agents provide often prove worthwhile.

Start by reviewing agents with active listings in DD2 1. Look at their average asking prices, number of current listings and how long properties have been on market. Our data shows 12 agents currently operating in this postcode, ranging from those dominating the market like Rosie Fraser Real Estate to smaller operators with just 1 or 2 listings.
Request free valuations from at least 3 agents. Be wary of agents who overvalue to win your business, as overpriced properties fail to sell and cost you money in the long run. With properties in DD2 1 ranging from £125,000 to £670,000, accurate valuation is crucial for achieving a timely sale.
Ask about photography quality, floorplans, virtual tours and online presence. Properties in competitive areas like the West End benefit from strong marketing to stand out. In a market where flats dominate with 14 current listings, premium marketing can make the difference between a quick sale and a property languishing on the market.
Estate agent fees are negotiable. While the typical rate is 1% to 3% plus VAT, many agents will reduce their fees, especially for straightforward properties or if you agree to sole agency. For a property at the average DD2 1 price of £264,125, fees range from approximately £3,170 to £9,509, so negotiation can save thousands.
Understand the terms including sole vs multi-agency, contract duration and what happens if your property doesn't sell. The standard sole agency period is 8-16 weeks, though this can be extended by mutual agreement. Always clarify what happens if your property fails to sell within the initial term.
Look for client testimonials and any regulatory body memberships. RICS-qualified agents or those belonging to Propertymark offer additional consumer protections. In Scotland, ensure your agent is a member of a recognised professional body for added .
Before instructing any estate agent, always get at least 3 free valuations. Agents in DD2 1 currently price properties anywhere from £125,000 to £670,000, so comparing valuations ensures you price accurately for a fast sale. Don't automatically accept the highest valuation - the best agent is one who provides realistic pricing and strong marketing that generates viewings and offers.
Understanding how bedroom count affects property values helps you price competitively in DD2 1. Our current listing data reveals clear patterns in the market. One-bedroom properties average £145,000 across 2 listings, representing affordable entry points into this desirable postcode. Two-bedroom properties dominate with 8 listings averaging £158,125, showing strong demand from first-time buyers and investors seeking to enter the West End market.
Three-bedroom homes average £290,800 across 5 listings, while four-bedroom properties command £379,000 on average across 5 listings. The premium segment includes 5-bedroom homes at £310,000 and a standout 6-bedroom property listed at £725,000. The data shows the West End market particularly rewards larger family homes, with four-bedroom properties achieving significant premiums over smaller alternatives. With only 2 detached properties currently available, demand for family homes significantly outstrips supply.
For sellers, this bedroom-based analysis provides valuable positioning intelligence. Properties in the 2-3 bedroom range face more competition, meaning accurate pricing and strong marketing are essential. Four-bedroom and larger homes have less direct competition, giving sellers more leverage in negotiations. Consider your property's bedroom count when setting expectations with your agent about achievable prices and marketing timeframes. In DD2 1's current market, family homes are in high demand but short supply.

Achieving the best price for your DD2 1 property requires strategic pricing from the outset. Properties priced correctly from day one generate more viewings, create competitive situations and often sell above asking price through multiple bids. Overpriced properties languish on the market, accumulating days-on-market statistics that deter subsequent buyers who assume something is wrong. In the current DD2 1 market with 24 active listings, pricing competitively is essential to attract attention.
Estate agent fees in DD2 1 typically range from 1% to 3% plus VAT, with the average around 1.5% plus VAT. For a property at the current average asking price of £264,125, this equates to fees between £3,170 and £9,509. While it may be tempting to choose the cheapest option, agents charging lower fees often have less resource for marketing or may be prioritising volume over achieving the best price for each individual client. In a competitive market, quality marketing often proves worthwhile.
Don't be afraid to negotiate agent fees, particularly if your property is straightforward or you're willing to commit to sole agency. Many agents will discount their standard rates by 0.25% to 0.5% to secure your business. Also consider that the fee is only paid upon completion, so a slightly higher percentage on a well-priced property that sells quickly often works out better than a bargain rate on an overpriced property that sits unsold for months. Given the current market dynamics in DD2 1, achieving a sale within the standard 8-16 week agency period should be the goal.

Based on current market share data, Rosie Fraser Real Estate leads with 29.2% of the market across 7 active listings, making them the most active agent in DD2 1. Verdala and Harmony Homes Estate Agency each hold 12.5% market share with 3 listings apiece. However, the "best" agent depends on your property type and price point - for premium properties, Savills Country Houses handles higher-value listings at £670,000 average, while Harmony Homes focuses on more affordable properties averaging £176,667. Consider your specific property when choosing an agent.
Estate agent fees in DD2 1 typically range from 1% to 3% plus VAT of the final sale price, with the national average around 1.5% plus VAT. For a property at the current average asking price of £264,125, this means fees between approximately £3,170 and £9,509. Fees are negotiable, and many agents offer discounts for sole agency agreements or properties that are straightforward to sell. Don't be afraid to negotiate - many agents will reduce their standard rate to secure your business.
Yes, house prices in DD2 1 are showing positive growth. The broader DD2 area is up 7% year-on-year, with specific sectors performing even better. DD2 1QQ has seen 10% annual growth, while DD2 1HD has seen 4% growth. The average sold price in DD2 1 over the last 12 months is £256,907, indicating a healthy market with ongoing demand. However, some sectors remain below their 2022 peaks, suggesting the market is still finding its equilibrium.
The DD2 1 property market offers diverse opportunities across property types and price points. With 24 current listings and an average asking price of £264,125, the market is active. Flats dominate supply with 14 listings, while family homes are in shorter supply - only 2 detached properties and 1 semi-detached are available. This supply-demand imbalance favours sellers, particularly in the family home segment where demand significantly exceeds available stock.
DD2 1 encompasses Dundee's prestigious West End, known for Victorian and Georgian architecture, tree-lined streets and proximity to both universities. The area offers excellent local amenities, strong transport links and access to Dundee's thriving digital and life sciences employment hubs. With the V&A Museum waterfront development nearby and multiple tech employers in the city including Rockstar North and Outplay Entertainment, the area appeals to professionals and families seeking quality housing in an economically active location. The presence of Grade A listed Invergowrie House adds heritage character to the neighbourhood.
Sale times in DD2 1 vary based on property type, pricing and marketing. Properties priced correctly for the current market typically sell within 8-16 weeks when marketed through a competent agent. The limited supply of family homes means these often sell faster, while flats in the more competitive market may take longer. Getting the asking price right from the start is crucial for achieving a timely sale - properties that sit on the market accumulate negative perception that can affect final sale prices.
Online estate agents can work for straightforward properties in DD2 1, typically charging fixed fees between £999 and £1,999. However, traditional high-street agents often provide better service for higher-value properties or those requiring more complex marketing. With the average property price at £264,125, the potential savings from online agents may be outweighed by the more comprehensive service and local market knowledge traditional agents provide. Consider your property type and marketing needs before deciding.
While not legally required to sell, getting a survey can benefit your sale in DD2 1. A RICS Level 2 Survey identifies any issues before buyers' surveys reveal them, allowing you to address problems or adjust your asking price accordingly. Given many properties in DD2 1 are older Victorian and Georgian buildings with traditional construction, surveys can highlight issues with damp, roof condition, structural movement or outdated electrics that might otherwise emerge during the conveyancing process and derail your sale.
From £450
A detailed inspection identifying defects in properties built after 1890. Ideal for conventional houses and flats in reasonable condition.
From £650
Comprehensive structural survey for older, larger or more complex properties. Recommended for Victorian and Georgian buildings common in DD2 1.
From £60
Required by law before marketing your property. Energy Performance Certificate rates your property's efficiency.
From £150
Professional market valuation to set your asking price accurately based on current DD2 1 market conditions.
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Compare 12 local agents, data from 24 active listings
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Homemove is a trading name of HM Haus Group Ltd (Company No. 13873779, registered in England & Wales). Homemove Mortgages Ltd (Company No. 15947693) is an Appointed Representative of TMG Direct Limited, trading as TMG Mortgage Network, which is authorised and regulated by the Financial Conduct Authority (FRN 786245). Homemove Mortgages Ltd is entered on the FCA Register as an Appointed Representative (FRN 1022429). You can check registrations at NewRegister or by calling 0800 111 6768.