Compare 20 local agents, data from 156 active listings








We track 20 estate agents actively marketing properties in the BA11 2 postcode area, and we've ranked them all based on live listing data, market share, and average asking prices. selling a Victorian terrace in the town centre or a detached family home on the outskirts, finding the right agent can make a significant difference to your final sale price and how quickly your property moves.
The Frome property market offers a diverse mix of period properties, modern developments, and family homes. With an average asking price of £434,771 across 156 current listings, the market is attracting buyers seeking characterful homes in a thriving Somerset town with excellent transport links to Bath and Bristol. Our comparison tool puts you in control, letting you compare agent performance, fees, and specialisms before making your choice.

20
Active Estate Agents
£434,771
Average Asking Price
156
Properties For Sale
The Frome housing market has shown resilience amid broader national fluctuations. Our data shows the current average asking price sits at £434,771, though sold price data from Land Registry indicates the average sale price over the past year is closer to £334,310. This gap between asking and achieved prices reflects the importance of realistic pricing strategies in the current market. The BA11 2 area has experienced a 2.9% decrease in property values over the last twelve months, with detached properties holding up better than other sectors, down just 1.6%, while semi-detached homes saw the largest drop at 4.7%.
Transaction volumes in BA11 2 remain modest, with only 17 property sales recorded in the last twelve months. This relatively low turnover suggests a market where properties can take time to sell, making the choice of estate agent even more critical. Properties in the £300,000 to £500,000 price band dominate current listings, accounting for 71 of the 156 available homes. This mid-market segment sees the most competition among buyers, and agents with strong local networks and effective marketing can significantly impact outcomes.
The postcode sectors within BA11 2 have shown varied performance, with some areas holding value better than others depending on proximity to the town centre, school catchments, and transport links. Understanding these micro-market differences is where local expertise becomes invaluable. Agents with deep roots in Frome understand which neighbourhoods are attracting families, which areas appeal to commuters, and where investors are focusing their attention.
The BA11 2 area encompasses several distinct neighbourhoods, from the historic core around Cheap Street and Catherine Street to the more residential areas of Keyford and Frome Industrial Park. Properties near Frome Railway Station command a premium due to commuting appeal, with regular services to Bath taking approximately 35 minutes and Bristol around 45 minutes. The town centre properties, many falling within the Frome Conservation Area, attract buyers seeking period character, though these often require more careful negotiation on price due to the limitations conservation status can impose.
Source: Homemove live listing data
The Frome market is characterised by a strong preference for family-sized homes. Three-bedroom properties dominate the listings with 58 homes available, followed by four-bedroom houses at 40 listings. This reflects the town's appeal to families and the quality of local schools. Two-bedroom properties remain popular with first-time buyers and downsizers, with 39 properties on the market, while one-bedroom flats and smaller homes cater to the entry-level market with just 8 listings.
New build activity in Frome has been limited in the BA11 2 area specifically, though the wider town has seen developments including Bloor Homes' The Avenue project. The limited supply of new-build properties means period homes, many constructed from the characteristic Bath Stone and local limestone, form the backbone of the market. Properties built before 1919 are particularly prevalent in the historic town centre, which falls within a Conservation Area, while post-war expansion brought semi-detached and terraced housing to surrounding neighbourhoods.
The sales data reveals interesting patterns in buyer behaviour. Four-bedroom detached homes, averaging £518,347, see strong demand from families upgrading from three-bedroom properties, particularly those seeking space near the Ofsted-rated "Good" primary schools in the area. Three-bedroom semis in popular catchment areas for Selwood Academy frequently achieve asking price or above, while terraced properties in the town centre appeal to both first-time buyers and investors looking for rental opportunities.

Frome is a market town in Somerset with a population of approximately 28,000, known for its independent shops, vibrant arts scene, and strong community spirit. The town sits on the River Frome, which creates a pleasant waterside environment but also brings flood considerations for properties in low-lying areas near the river. The geology around Frome includes Jurassic limestone, sandstone, and clay formations, with the Fuller's Earth clay presenting a moderate to high shrink-swell risk that can affect foundations, particularly in properties with shallow footings or large trees nearby.
The BA11 2 area encompasses diverse neighbourhoods, from the historic core with its cobbled streets and listed buildings to more modern residential areas. Transport links make Frome attractive to commuters, with regular train services connecting to Bath and Bristol. The town has several primary and secondary schools, with the nearby St Mary's Catholic Primary School and Frome Community College serving significant numbers of families. The retail centre features a mix of national chains and independent traders, while the monthly Frome Independent Market has become a popular attraction.
The housing stock reflects the town's historical development. Older properties in the town centre often feature solid stone or brick walls with traditional lime mortars, while mid-century homes built between 1919 and 1980 typically have cavity wall construction. More recent properties on the outskirts use modern building methods with render and timber cladding. Given the age of much of the housing stock, buyers should be aware that common issues include damp in solid-wall properties, roof deterioration, and outdated electrical and heating systems that may require updating.
The riverside location of parts of BA11 2 means flood risk is a consideration for certain properties, particularly those on the lower floors near the River Frome. The Environment Agency flood maps indicate surface water flooding risk in some areas after heavy rainfall, which can affect basement and ground floor accommodations. Prospective buyers should request flood risk searches as part of their conveyancing process, and sellers should ensure any previous flooding is disclosed.
Sellers in Frome can choose between traditional high-street estate agents with physical offices in the town and online agents offering fixed-fee services. The traditional agents, including Mcallisters, Allen & Harris, and Cooper & Tanner, dominate the local market with a combined market share exceeding 46%. These established firms offer face-to-face valuations, dedicated branch staff, and often have established buyer relationships built over years. Mcallisters currently leads with 30 active listings and a 19.2% market share, while Allen & Harris maintains strong presence with 24 listings averaging £372,042.
Online and hybrid agents have emerged as alternatives, offering reduced fees for sellers willing to manage more of the process themselves. However, in a market with limited transaction volumes like Frome, the personal service and local knowledge of high-street agents often proves valuable. Cooper & Tanner, with an average asking price of £472,763 across their 19 listings, demonstrates how established agents can handle premium properties, while Lewisgray and Rogers & Co offer strong alternatives across different price points. The typical fee for a high-street agent in this area ranges from 1% to 3% plus VAT, with the industry average sitting around 1.5% plus VAT.
When deciding between online and traditional agents, consider your property type and target market. Premium properties often benefit from the hands-on service and marketing expertise of established agents like Hunter French, whose eight listings average £464,375 and demonstrate specialist knowledge of higher-value homes. Properties at the more affordable end of the market, such as those listed by Exp UK averaging £276,900, may suit the lower overhead model of online agents, though the difference in total fees may be marginal for properties in this price range.
The presence of traditional agents like Mcallisters on Market Place and Allen & Harris on Cheap Street means they maintain daily footfall and window display exposure that online agents cannot replicate. These offices serve as local knowledge hubs where staff can provide insights on school catchments, upcoming local developments, and recent sale prices that only come from being embedded in the community. For sellers seeking a premium service with dedicated property coordinators, these established firms often justify their fees through superior marketing execution and buyer engagement.

Start by comparing agents active in BA11 2. Look at their current listings, average asking prices, and market share to understand their local presence and track record. Pay attention to whether they specialize in properties similar to yours.
Request free valuations from at least three agents. This gives you a realistic picture of your property's market value and allows you to compare their proposed marketing strategies and fees. Ask each agent to explain their pricing rationale.
Some agents, like Cooper & Tanner with their higher average asking price, may focus on premium properties. Ensure your agent has experience selling properties similar to yours. Ask for examples of recent sales in your street or neighbourhood.
Ask about their marketing approach, including online portals, photography quality, and whether they conduct virtual tours or video walkthroughs. In Frome's competitive market, professional marketing can significantly impact buyer interest.
Understand the contract length, typically 8-16 weeks for sole agency, and what happens if you want to switch agents. Check whether multi-agency options are available if needed. Ensure you understand any tie-in periods or termination clauses.
Estate agent fees are negotiable. Use the quotes you've gathered to negotiate a better rate, particularly if you're selling a higher-value property. Some agents may offer discounted rates for sole agency or bundled services.
Don't automatically choose the agent who values your property highest. A realistic valuation that attracts genuine buyers often results in a quicker sale and less price reduction. Use our comparison tool to evaluate agents on their local track record, not just their initial asking price.
Understanding how bedroom count affects property value is crucial for pricing your home correctly. In BA11 2, four-bedroom properties command an average of £518,347, making them the most popular choice for families needing extra space. These homes typically sell well in areas close to good schools, and agents report strong demand from buyers upgrading from three-bedroom properties. The limited supply of four-bedroom homes, with only 40 currently listed, creates competitive situations when quality stock becomes available.
Three-bedroom homes, the most common property type with 58 listings, average £363,241 and represent the heart of the Frome market. These properties appeal to first-time buyers moving up from two-bedroom homes, as well as families seeking affordable space. Two-bedroom properties average £270,844 and are particularly attractive to first-time buyers and those downsizing, with limited stock creating competition among buyers. The 39 two-bed listings represent strong demand from young professionals commuting to Bath or Bristol.
At the premium end, five and six-bedroom properties average £827,083 and £1,525,000 respectively, though these larger homes represent a smaller market segment. Rivendell Estates currently handles some of the higher-value properties in the area, with an average asking price of £1,251,250 across their four listings, indicating specialist activity in the upper echelons of the Frome market. These properties typically require targeted marketing to a smaller pool of qualified buyers, making agent network and database access particularly important.

Pricing your property correctly from the outset is the most critical factor in achieving a successful sale. In the current Frome market, where prices have decreased by 2.9% year-on-year, realistic pricing is essential. Properties priced correctly attract more viewings, generate genuine interest, and typically achieve sale prices closer to their asking price. Overpriced properties risk stagnation, with many buyers simply bypassing them in favour of better-value alternatives. Our data shows properties in BA11 2 that achieve sale within 60 days of listing typically price within 5% of their final asking price.
Negotiating agent fees can save you thousands of pounds. While the average fee in England ranges from 1% to 3% plus VAT, many agents are willing to negotiate, particularly for higher-value properties or if you can demonstrate you've received competing quotes. Some agents may also offer tiered pricing structures, reducing their percentage as your property price increases. Remember that the cheapest agent isn't always the best value if they achieve a lower sale price. For a property at the average £434,771, even a 0.5% fee reduction saves over £2,100.
Consider whether sole agency or multi-agency is right for your situation. Sole agency agreements typically run for 8-16 weeks and involve lower fees, while multi-agency agreements, though more expensive, involve multiple agents marketing your property simultaneously. In a market with limited transaction volumes like Frome, multi-agency might increase your exposure, though the additional cost must be weighed against the potential benefits. Some sellers opt to begin with a sole agency arrangement and switch to multi-agency if initial interest is disappointing.
Presentation matters significantly in Frome's competitive market. Properties that present well in photographs and virtual tours generate more enquiries and viewings. Consider decluttering, enhancing kerb appeal, and addressing any obvious maintenance issues before photography. Agents report that properties with modern, neutral decoration and well-maintained gardens typically achieve 3-5% higher interest levels compared to similar properties requiring work.

Based on our live market data, the top-performing agents in BA11 2 are Mcallisters with 30 active listings and 19.2% market share, followed by Allen & Harris with 24 listings (15.4% share) and Cooper & Tanner with 19 listings (12.2% share). These three agents control nearly half of the market and have established track records in the Frome area, with physical offices on Market Place and Cheap Street providing local accessibility. However, the best agent for your property depends on your specific circumstances, property type, and target price range. Cooper & Tanner's higher average asking price of £472,763 suggests specialist expertise in premium properties, while Mcallisters' broader portfolio indicates strength across all market segments.
Estate agent fees in the Frome area typically range from 1% to 3% plus VAT of the final sale price, with the national average sitting around 1.5% plus VAT. For a property sold at the average price of £434,771, this would translate to fees between £5,217 and £15,651. Many agents offer fixed-fee alternatives, particularly online agents like Exp UK who operate in the area, though these may not provide the same level of local service and market knowledge. High-street agents in Frome generally charge between 1% and 1.5% plus VAT for standard sole agency agreements, with multi-agency arrangements typically at higher rates.
House prices in BA11 2 have decreased by 2.9% over the last twelve months according to sold price data. Detached properties performed best with only a 1.6% decrease, while semi-detached homes saw the largest drop at 4.7%. Terraced properties decreased by 3.6% and flats by 2.8%. The market appears to be in a correction phase after previous years of growth, though Frome remains popular due to its character, independent retail scene, and transport links to Bath and Bristol. The gap between asking prices (£434,771 average) and achieved prices (£334,310) suggests some scope for price stabilisation if sellers adjust expectations.
BA11 2 covers much of Frome, a thriving Somerset market town with approximately 28,000 residents. The town offers excellent transport links via train to Bath and Bristol, a vibrant independent retail scene on Cheap Street and the Cornhill, and strong community spirit. The town centre features a Conservation Area with numerous listed buildings, while residential areas offer a mix of period and modern housing. Local schools, riverside walks along the River Frome, and the monthly Frome Independent Market contribute to the area's appeal for families and commuters alike. The town also hosts the renowned Frome Festival each July, adding to its cultural credentials.
There have been 17 property sales in BA11 2 in the last twelve months according to Land Registry data. This relatively low transaction volume indicates a market where properties may take longer to sell, making the choice of estate agent particularly important. Properties that are well-presented and realistically priced tend to attract interest despite the subdued market conditions. The limited sales volume means that each transaction is closely watched by local buyers and agents, so achieving a sale requires both accurate pricing and effective marketing.
Three-bedroom properties are most common in BA11 2, with 58 listings currently available. Four-bedroom homes represent the next largest segment with 40 listings, followed by two-bedroom properties at 39 listings. Detached properties average £691,822, while terraced homes average £274,026, reflecting the diverse housing stock available in Frome from period townhouses to modern family homes. The BA11 2 area includes significant numbers of pre-1919 properties in the town centre, many constructed from Bath Stone, alongside post-war semi-detached housing in suburban areas.
New build activity within BA11 2 specifically has been limited, though the wider Frome area has seen developments including Bloor Homes' The Avenue project. Most available properties in BA11 2 are period homes, particularly those built before 1919 in the historic town centre. The limited supply of new-build homes means buyers seeking modern properties may need to consider the wider BA11 area or new developments as they become available. The Somerset Council planning portal provides up-to-date information on any new applications in the area.
When choosing an estate agent in Frome, consider their local market knowledge, track record in your property type and price range, marketing strategy, and fee structure. Look at their current listings and average asking prices to ensure they match your expectations. Get valuations from multiple agents and compare their proposed selling strategies. Check customer reviews and ask about their experience with properties similar to yours, particularly if you have a period home or listed property. Agents with offices in the town centre, like Mcallisters on Market Place, offer convenient access for in-person discussions and valuation appointments.
BA11 2 covers the central and western parts of Frome, including the town centre, Keyford, and the area towards Frome Railway Station. The postcode sector encompasses properties ranging from Victorian terraces near the historic core to modern developments on the outskirts. Key streets include Market Place, Cheap Street, and Catherine Street in the town centre, while residential areas extend towards Frome College and the industrial park. The area benefits from proximity to the train station, making it particularly attractive for commuters to Bath and Bristol.
Based on current market conditions in BA11 2, properties that are realistically priced typically sell within 8-16 weeks, though this can vary significantly depending on property type, price, and marketing approach. The limited transaction volume of 17 sales in the past twelve months indicates a measured market where patience is required. Properties priced correctly from the outset tend to attract more viewings and achieve sale prices closer to their asking price, while overpriced properties can stagnate for months without serious buyer interest.
Estate Agents In London

Estate Agents In Plymouth

Estate Agents In Liverpool

Estate Agents In Glasgow

Estate Agents In Sheffield

Estate Agents In Edinburgh

Estate Agents In Coventry

Estate Agents In Bradford

Estate Agents In Manchester

Estate Agents In Birmingham

Estate Agents In Bristol

Estate Agents In Oxford

Estate Agents In Leicester

Estate Agents In Newcastle

Estate Agents In Leeds

Estate Agents In Southampton

Estate Agents In Cardiff

Estate Agents In Nottingham

Estate Agents In Norwich

Estate Agents In Brighton

Estate Agents In Derby

Estate Agents In Portsmouth

Estate Agents In Northampton

Estate Agents In Milton Keynes

Estate Agents In Bournemouth

Estate Agents In Bolton

Estate Agents In Swansea

Estate Agents In Swindon

Estate Agents In Peterborough

Estate Agents In Wolverhampton

Compare 20 local agents, data from 156 active listings
Find AgentsThe wrong agent could cost you thousands.
Compare top-rated local agents free.
The wrong agent could cost you thousands.
Compare top-rated local agents free.





Homemove is a trading name of HM Haus Group Ltd (Company No. 13873779, registered in England & Wales). Homemove Mortgages Ltd (Company No. 15947693) is an Appointed Representative of TMG Direct Limited, trading as TMG Mortgage Network, which is authorised and regulated by the Financial Conduct Authority (FRN 786245). Homemove Mortgages Ltd is entered on the FCA Register as an Appointed Representative (FRN 1022429). You can check registrations at NewRegister or by calling 0800 111 6768.