Compare 12 local agents, data from 18 active listings
We track 12 estate agents actively marketing properties in AB10 7, and we've ranked them all based on live listing data, market share, and average asking prices. selling a flat in the city centre or a family home near Robert Gordon University, finding the right agent can make a significant difference to your final sale price and how quickly your property moves.
The AB10 7 property market in Aberdeen presents unique opportunities and challenges. With an average asking price of £237,222 across 18 current listings, the market has seen notable price adjustments in recent years. Our comprehensive comparison helps you identify agents who understand the local nuances, from the granite-built period properties to the newer developments in surrounding areas. We continuously monitor agent performance, tracking how quickly properties sell and at what price point, giving you the data-driven insights needed to make an informed decision.
Aberdeen city recorded an average house price of £133,000 in December 2025, representing a 7.4% decline from the previous year. Within AB10 7, our live data shows significant variation between asking and achieved prices, with sold prices averaging around £147,105 compared to current asking prices of £237,222. This £90,000 gap underscores why choosing an agent with accurate valuation expertise is essential for realistic pricing and faster sales. We help you navigate these market complexities by presenting clear, comparative data on every active agent in your postcode sector.
12
Active Estate Agents
£237,222
Average Asking Price
18
Properties For Sale
£147,105
Avg. Sold Price (12mo)
-7.4%
Annual Price Change
The AB10 7 property market has experienced significant adjustments reflecting broader trends in Aberdeen, which recorded an average house price of £133,000 in December 2025, representing a 7.4% decline from the previous year. Our live data shows current asking prices averaging £237,222 in this postcode sector, though sold price data from ESPC indicates transactions averaging £147,105 over the past year. This gap between asking and achieved prices highlights the importance of working with an agent who prices realistically from the outset. The current market conditions favour well-priced properties that generate genuine buyer interest, while overpriced homes risk stagnation as buyers increasingly seek value in a market where negotiation is common.
Analysis of specific sub-postcodes reveals varying market conditions across AB10 7. The AB10 7NJ sector experienced a dramatic 48% year-on-year price decline, while AB10 7GB and AB10 7HS both saw 14% reductions. These sector-level differences demonstrate why local expertise matters when selling property in Aberdeen. Detached properties in Aberdeen overall saw prices fall 5.6% annually, while flats decreased by 8.7%, making accurate valuation crucial for sellers looking to achieve the best possible price in current market conditions. Understanding these micro-market variations helps agents position properties appropriately for their specific location within AB10 7.
When examining property types in AB10 7, our data shows flats dominate the current listings with 6 properties averaging £68,167, reflecting their position as the most affordable entry point to the market. Semi-detached properties average £184,333 across 3 listings, while terraced homes average £128,000. The limited detached stock at £390,000 represents premium value, though transaction volumes remain constrained across all sectors as buyers exercise caution in the current economic climate. The "Other" category, which includes 7 listings averaging £398,571, likely represents purpose-built or mixed-use developments that appeal to investors and buyers seeking larger city-centre living spaces.
Source: Homemove live listing data
Transaction data from ESPC indicates approximately 2,353 properties sold in AB10 7 over the past year, though this figure encompasses broader Aberdeen market activity. The dominant property type in current listings is flats, comprising one-third of available stock, followed by other property types including potentially purpose-built or mixed-use developments. This aligns with Rightmove data showing flats as the most commonly sold property type in the broader AB10 postcode area. The high proportion of flats reflects Aberdeen's urban character and the popularity of these properties among first-time buyers and investors alike.
New build activity specifically within AB10 7 remains limited, with searches for active developments not yielding specific verified projects within this postcode sector. Zoopla and Rightmove list new-build search options for AB10 7, but specific development names, addresses, or pricing within the sector boundary were not confirmed. Sellers in older properties should note that granite construction, characteristic of Aberdeen as "The Granite City," features significantly in traditional housing stock, potentially requiring specific considerations during survey and renovation work. The prevalence of granite-built properties means buyers should anticipate potential issues with damp penetration and the condition of older roof structures.
Our analysis of bedroom distribution reveals that 3-bedroom properties dominate current listings with 6 properties averaging £160,667. These properties represent the middle of the market and typically appeal to families and first-time buyers looking to upgrade from smaller flats. The relative abundance of 3-bed stock means sellers in this category face more competition and may need to price competitively to attract buyers. Two-bedroom properties average £91,600 across 5 listings, offering an affordable entry point for couples or small families, while one-bedroom flats average £88,250 across 4 listings, appealing to first-time buyers and investors targeting the rental market near Robert Gordon University.
AB10 7 occupies a distinctive position within Aberdeen, located approximately 3.1 to 3.7 miles from the coast depending on the specific location within the postcode sector. The area benefits from proximity to Robert Gordon University, which has a presence within AB10 7 (including AB10 7FY and AB10 7LT), bringing student rental demand and educational sector employment that influences the local housing market. The university's location makes the area particularly attractive for buy-to-let investors seeking properties near campus amenities. The student population creates consistent rental demand, particularly for one and two-bedroom flats, which can make buy-to-let investments more resilient than pure sales markets.
Aberdeen's economy has historically centred on the oil and gas industry, earning the city its reputation as the "Oil Capital of Europe." While diversification efforts continue, the energy sector remains a key employer influencing housing demand. Properties in AB10 7 may appeal to professionals working in the energy industry, university staff, and those seeking access to Aberdeen's urban amenities while remaining within reasonable distance of the coast. The granite construction prevalent throughout Aberdeen reflects the city's Victorian and Edwardian heritage, with many properties likely exceeding 50 years of age. This older housing stock brings character but also potential maintenance issues that sellers should anticipate.
The demographic profile of AB10 7, while specific census data was unavailable for this postcode sector, reflects Aberdeen's mix of professional residents, students, and long-established communities. Surface water and flood risk information was not specifically detailed for AB10 7, though the area's proximity to the coast warrants standard enquiries during property surveys. Buyers and sellers should factor in typical issues associated with older Scottish property stock, including damp penetration, roof condition, and outdated electrical systems that surveys frequently identify. Getting a professional survey before selling can help identify these issues proactively, allowing you to address them or adjust your asking price accordingly.
The rental market in AB10 7 shows active demand with 25 rental listings across 9 agents. Dj Alexander leads rental activity with 4 listings at an average of £708 per month, while Belvoir manages 4 listings at £788 monthly. Higher-end rentals through Homeguard Leasing command £1,513 average monthly rent across 3 listings, reflecting demand from professionals seeking quality accommodation. For buy-to-let investors, the rental yields potential in this area, particularly given the student population and professional demographic that characterises the AB10 7 neighbourhood.
Sellers in AB10 7 can choose between traditional high-street agents with physical offices and modern online agents offering fixed-fee services. Our data shows Northwood leads the local market with 3 active listings and a 16.7% market share, operating under The Property Franchise Group with an average asking price of £96,667. This positions them strongly in the affordable property segment, particularly appealing to sellers of flats and entry-level homes. Yopa follows with 2 listings and an 11.1% market share, targeting properties at an average price point of £77,500, making them competitive in the lower price brackets.
Traditional Aberdeen-based agents like Simpson & Marwick, Belvoir, and Martin & Co bring local market knowledge that can prove invaluable in navigating Aberdeen's specific market dynamics. Simpson & Marwick handles premium stock at the lower end (£40,000 average), while Belvoir manages properties averaging £200,000 and Martin & Co averages £158,000. These agents typically charge percentage-based fees of 1-3% plus VAT, though some like Northwood operate under franchise models that may offer different fee structures. The local knowledge these agents possess is particularly valuable in AB10 7's complex market, where understanding sub-postcode variations can significantly impact sale outcomes.
Online agents including Yopa, Purplebricks, and Open House Estate Agents operate nationwide with fixed-fee models, typically charging between £999 and £1,999 plus VAT regardless of property value. Purplebricks currently lists one property in AB10 7 at £170,000, while Open House handles higher-value stock averaging £355,000. The choice between online convenience and high-street expertise depends on your property type, price point, and whether you value in-person marketing visits and negotiation support. For straightforward sales in the lower price ranges, online agents can offer meaningful fee savings, while premium properties may benefit from the hands-on approach of traditional agents.
Start by understanding current asking prices, recent sale prices, and how long properties take to sell in AB10 7. Our data shows properties ranging from £68,167 for flats to £398,571 for other property types, with significant variation between postcode sectors. Understanding the difference between asking and achieved prices (currently around £90,000) helps you set realistic expectations.
Look at how many active listings each agent maintains and their average asking prices. Northwood leads with 16.7% market share, while smaller agents like Simpson & Marwick and Belvoir handle fewer listings but may offer more personalized service. Consider whether an agent's typical price range aligns with your property value.
Request free valuations from at least three agents. This gives you a realistic picture of your property's market value and allows you to compare marketing strategies and fee structures side by side. Pay attention to how each agent approaches pricing and what they suggest for marketing your specific property type.
Traditional agents charge percentage-based fees (typically 1-1.5% plus VAT), while online agents offer fixed fees. Consider whether you need full-service support including viewings, negotiation, and marketing materials. On a £200,000 property, traditional fees average around £3,600, while online alternatives might cost £999-£1,999.
Understand the contract length, typically 8-16 weeks for sole agency agreements. Multi-agency agreements charge higher fees (typically +0.5-1%) but give you broader market coverage. Given current market conditions in AB10 7, consider whether the additional cost of multi-agency might be worthwhile for faster exposure.
Don't accept the first fee offered. Many agents are willing to negotiate, particularly if you can demonstrate you've received competitive quotes from other agents operating in AB10 7. Given the competitive nature of the market, agents may be more flexible on fees to secure your business.
The AB10 7 market shows significant price variation between asking and achieved prices. Our data shows current asking prices averaging £237,222, while sold prices average £147,105. This £90,000 gap highlights why choosing an agent with accurate valuation expertise is essential for realistic pricing and faster sales. Properties priced correctly from the outset generate more viewings and often achieve prices closer to asking.
Maximising your sale price in AB10 7 requires a strategic approach combining accurate pricing with effective marketing. Given the current market conditions, with asking prices averaging £237,222 but achieved prices potentially significantly lower, pricing your property correctly from day one is crucial. Overpriced properties risk stagnation, while competitively priced homes generate multiple viewings and competitive offers. Our data shows that realistic pricing is particularly important in the current market, where buyers have plenty of choice and can afford to be selective.
Agent fees are typically negotiable across AB10 7, with standard rates ranging from 1% to 3% plus VAT. The average rate is approximately 1.5% plus VAT (1.8% total), so on a £200,000 property, you'd pay around £3,600 in fees. However, higher-priced properties may secure lower percentage rates, and some agents offer fixed-fee alternatives. Always request a detailed breakdown of what's included, such as professional photography, floor plans, and dedicated negotiation support. Some agents bundle these services into their fee, while others charge extras.
Consider whether a sole agency or multi-agency agreement suits your situation. Sole agency agreements typically run for 8-16 weeks and offer lower fees but rely on one agency's marketing efforts. Multi-agency agreements, charging approximately 0.5-1% higher fees, engage multiple agents and can generate broader exposure for premium properties. For properties in AB10 7 where market conditions are challenging, the additional cost of multi-agency may prove worthwhile, particularly for higher-value homes that need maximum exposure to find the right buyer.
Based on our live market data, Northwood leads AB10 7 with 16.7% market share and 3 active listings at an average asking price of £96,667. Yopa follows with 11.1% market share, while traditional Aberdeen agents including Simpson & Marwick, Belvoir, and Martin & Co each hold 5.6% market share. The best agent for you depends on your property type and price point, as different agents focus on different market segments. Northwood excels with affordable flats and entry-level homes, while Remax City & Shire Aberdeen handles premium detached properties at £390,000 average.
Estate agent fees in AB10 7 typically range from 1% to 3% plus VAT (1.2% to 3.6% total), with the average around 1.5% plus VAT. On a property valued at £200,000, you'd pay approximately £3,600 in fees. Online agents like Yopa and Purplebricks offer fixed-fee alternatives typically between £999 and £1,999 plus VAT, which can be more cost-effective for lower-value properties. Fees are negotiable, so always ask for discounts, especially if you're selling in a lower price bracket where the percentage fee yields lower absolute returns for the agent.
House prices in AB10 7 and the broader Aberdeen market have experienced declines. Aberdeen city-wide saw a 7.4% fall in average prices to £133,000 in December 2025. Specific sub-postcodes in AB10 7 show varied performance: AB10 7NJ saw a dramatic 48% year-on-year decline, while AB10 7GB and AB10 7HS both experienced 14% reductions. Flats in Aberdeen decreased by 8.7%, with detached properties falling 5.6%. The current market favours realistic pricing and well-presented properties that can compete for the limited pool of active buyers.
AB10 7 offers a blend of urban convenience and access to Aberdeon's coastal location, situated approximately 3.1 to 3.7 miles from the sea. The area benefits from proximity to Robert Gordon University, making it popular with students and academics. As part of Aberdeen, residents access the city's oil and gas industry employment opportunities, while the area's granite-built properties reflect the city's Victorian and Edwardian heritage. Local amenities include shops, restaurants, and transport links connecting to Aberdeen city centre. The rental market is particularly active due to the student population, making buy-to-let investments viable.
The current average asking price in AB10 7 is £237,222 based on 18 active listings. However, sold price data indicates achieved prices average around £147,105. By property type, asking prices average £68,167 for flats, £128,000 for terraced homes, £184,333 for semi-detached properties, and £390,000 for detached homes. The "Other" category averages £398,571, likely representing larger or mixed-use properties. This gap between asking and achieved prices is crucial for sellers to understand when setting expectations.
Specific data on time-on-market for AB10 7 wasn't available, but the current market conditions suggest properties may take longer to sell given the 7.4% price decline in Aberdeen and the gap between asking and achieved prices. Properties in AB10 7 face competition from both new listings and existing stock that has been on the market for some time. Pricing realistically from the outset and choosing an agent with strong local marketing presence can help accelerate sales. The 3-bedroom properties that dominate current listings face particular competition, so pricing competitively is essential.
The choice depends on your preferences and property. High-street agents like Northwood, Simpson & Marwick, and Belvoir offer local expertise, in-person support, and traditional marketing. Northwood leads the market with 16.7% share and particular strength in the affordable segment. Online agents like Yopa, Purplebricks, and Open House offer fixed fees and convenient digital processes. For premium properties at higher price points, traditional agents may provide better service with more comprehensive marketing. For straightforward sales in the £70,000-£100,000 range where Northwood and Yopa dominate, online agents can offer meaningful cost savings.
While not legally required to sell, obtaining a survey can identify issues before buyers do, helping you price accurately and avoid delays. Given AB10 7's older housing stock featuring granite construction common to Aberdeen, a Level 2 survey (£300-£500 typically) can highlight issues like damp, roof condition, or outdated electrics that are common in properties over 50 years old. Flats, which dominate the local market at 33% of listings, may require specific attention to shared areas and building maintenance issues. A pre-sale survey gives you leverage in negotiations and helps set a realistic asking price.
Flats are the dominant property type in AB10 7, comprising 6 of 18 current listings (33%) with an average asking price of £68,167. This reflects Aberdeen's urban character and makes the area popular with first-time buyers and investors. Three-bedroom properties are also well-represented with 6 listings averaging £160,667, appealing to families. The "Other" category includes 7 listings averaging £398,571, likely representing larger city-centre style properties. Semi-detached homes (3 listings at £184,333 average) and terraced properties (1 listing at £128,000) complete the mix, with detached homes limited to just 1 listing at £390,000.
The rental market in AB10 7 shows healthy activity with 25 rental listings across 9 agents. Dj Alexander leads with 4 listings at £708 monthly average, while Belvoir manages 4 listings at £788. Premium rentals through Homeguard Leasing command £1,513 monthly across 3 listings, targeting professionals. For buy-to-let investors, the presence of Robert Gordon University creates consistent demand for one and two-bedroom flats, particularly those priced competitively for the student and academic rental market. Rental yields can be attractive for properties in the £70,000-£100,000 range where demand is strongest.
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Compare 12 local agents, data from 18 active listings
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Homemove is a trading name of HM Haus Group Ltd (Company No. 13873779, registered in England & Wales). Homemove Mortgages Ltd (Company No. 15947693) is an Appointed Representative of TMG Direct Limited, trading as TMG Mortgage Network, which is authorised and regulated by the Financial Conduct Authority (FRN 786245). Homemove Mortgages Ltd is entered on the FCA Register as an Appointed Representative (FRN 1022429). You can check registrations at NewRegister or by calling 0800 111 6768.
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